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Topic
Updated May 25, 2026
WooCommerce

67 WooCommerce Maternity clothing Stores: Stats & Market Data (2026)

67 active WooCommerce stores fall into the Maternity clothing segment, with 13 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Baby & Kids, Beauty & Cosmetics. 66% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

66%
Social media
1%
Meta ads
52%
Contact info
Total Stores
67
Active WooCommerce stores
New (30d)
13
Newly added in the last 30 days
Avg. Products
868
Among 67 stores with catalog data
Avg. Price
$46
Among 64 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

13 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 44%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 9%
10-49 22 · 33%
50-199 16 · 24%
200-999 14 · 21%
1k-4.9k 6 · 9%
5k+ 3 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
85% coverage
Baby & Kids
30% coverage
Beauty & Cosmetics
3% coverage
Celebrations & Gifts
1% coverage
Health
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 868 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,482. The strongest country concentrations are India, Argentina, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 25 · 39%
$25-$49 20 · 31%
$50-$99 13 · 20%
$100-$199 6 · 9%
Store currencies
USD 18 EUR 13 INR 8 ARS 3 AUD 3 CLP 2 GBP 2 RWF 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $46 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (57%), Instagram (48%), YouTube (9%).

Facebook
57%
Instagram
48%
YouTube
9%
TikTok
7%
Twitter / X
7%
LinkedIn
3%
Pinterest
1%

Social media adoption is strong at 66%, and 1% of stores run Meta ad campaigns. That's 22 percentage points above the WooCommerce average of 44%.

Marketing & analytics tools

Google Analytics (34%), Facebook Pixel (19%), Google Tag Manager (18%).

Google Analytics
34%
Facebook Pixel
19%
Google Tag Manager
18%
Google Ads
12%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

355 products $40 avg
Apparel & Accessories maternity clothing pregnancy wear
20 products $91 avg
Apparel & Accessories maternity clothing breastfeeding wear
36 products $17 avg
Baby & Kids Beauty & Cosmetics mother and baby maternity clothing
1,191 products $18 avg
Apparel & Accessories maternity clothing nursing bras
57 products $23 avg
Apparel & Accessories Baby & Kids maternity clothing pregnancy wear
348 products $22 avg
Apparel & Accessories Baby & Kids maternity clothing kids clothing
6 products $191 avg
Apparel & Accessories maternity clothing nursing dress
2,970 products $8 avg
Apparel & Accessories maternity clothing maternity wear
270 products $22 avg
Apparel & Accessories maternity clothing women's activewear
505 products $82 avg
Apparel & Accessories summer dresses maternity clothing
36 products $17 avg
Baby & Kids Beauty & Cosmetics mother and baby maternity clothing
37 products $32 avg
Baby & Kids maternity clothing pregnancy leggings

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FAQ

How many WooCommerce Maternity clothing stores are there?

We currently track 67 active WooCommerce stores in the Maternity clothing segment.

Are WooCommerce Maternity clothing stores growing?

Yes. In the last 30 days, 13 new stores were indexed in the Maternity clothing segment, showing a 19% monthly growth rate.

What is the average product price in WooCommerce Maternity clothing stores?

Among stores with pricing data, the average listed price is about $46, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.