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Topic
Updated June 8, 2026
WooCommerce

492 WooCommerce Men's underwear Stores: Stats & Market Data (2026)

492 active WooCommerce stores fall into the Men's underwear segment, with 174 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Adult, Beauty & Cosmetics. 40% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

40%
Social media
2%
Meta ads
41%
Contact info
Total Stores
492
Active WooCommerce stores
New (30d)
174
Newly added in the last 30 days
Avg. Products
1,248
Among 492 stores with catalog data
Avg. Price
$33
Among 456 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

185 92 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

174 new stores were added in the past 30 days — 35% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 50 · 10%
10-49 100 · 20%
50-199 123 · 25%
200-999 138 · 28%
1k-4.9k 57 · 12%
5k+ 24 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
97% coverage
Adult
3% coverage
Beauty & Cosmetics
1% coverage
Baby & Kids
1% coverage
Home & Garden
1% coverage
Health
1% coverage
Jewelry & Watches
1% coverage
Celebrations & Gifts 2 Arts & Entertainment 1 Education & Courses 1 Electronics 1

Among stores with catalog data, the 200-999 product range is most common. The average is 1,248 products per store. That's smaller than the WooCommerce average of 1,571. The strongest country concentrations are Greece, Italy, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 251 · 55%
$25-$49 147 · 32%
$50-$99 45 · 10%
$100-$199 9 · 2%
$200-$499 2 · 0%
$500+ 2 · 0%
Store currencies
EUR 158 USD 113 GBP 22 INR 17 BDT 16 BRL 16 COP 10 AUD 8

Among stores with pricing data, the most common price range is Under $25. The average is higher at $33 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (33%), Instagram (33%), Twitter / X (8%).

Facebook
33%
Instagram
33%
Twitter / X
8%
TikTok
6%
YouTube
6%
LinkedIn
2%
Pinterest
2%

About 40% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (20%), Google Tag Manager (16%), Facebook Pixel (14%).

Google Analytics
20%
Google Tag Manager
16%
Facebook Pixel
14%
Google Ads
8%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

977 products $33 avg
Apparel & Accessories womens underwear mens underwear
223 products $31 avg
Apparel & Accessories mens fashion mens clothing
65 products $12 avg
Apparel & Accessories mens underwear mens briefs
899 products $20 avg
Apparel & Accessories womens underwear mens underwear
78 products $33 avg
Apparel & Accessories sustainable underwear organic cotton lingerie
86 products $9 avg
Apparel & Accessories mens underwear men's clothing
197 products $9 avg
Apparel & Accessories men's underwear men's lingerie
31 products $34 avg
Apparel & Accessories lingerie mens underwear
BANAI Bangladesh
211 products $4 avg
Apparel & Accessories clothing men's underwear
13 products $4 avg
Apparel & Accessories men's underwear boxers
55 products $12 avg 1 ads
Apparel & Accessories designer boxers mens underwear

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FAQ

How many WooCommerce Men's underwear stores are there?

We currently track 492 active WooCommerce stores in the Men's underwear segment.

Are WooCommerce Men's underwear stores growing?

Yes. In the last 30 days, 174 new stores were indexed in the Men's underwear segment, showing a 35% monthly growth rate.

What is the average product price in WooCommerce Men's underwear stores?

Among stores with pricing data, the average listed price is about $33, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.