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Topic
Updated June 8, 2026
WooCommerce

715 WooCommerce Women's underwear Stores: Stats & Market Data (2026)

715 active WooCommerce stores fall into the Women's underwear segment, with 208 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Adult, Beauty & Cosmetics. 46% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

46%
Social media
2%
Meta ads
49%
Contact info
Total Stores
715
Active WooCommerce stores
New (30d)
208
Newly added in the last 30 days
Avg. Products
1,010
Among 714 stores with catalog data
Avg. Price
$47
Among 661 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

222 111 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

208 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 60 · 8%
10-49 158 · 22%
50-199 223 · 31%
200-999 170 · 24%
1k-4.9k 77 · 11%
5k+ 26 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
96% coverage
Adult
6% coverage
Beauty & Cosmetics
2% coverage
Baby & Kids
1% coverage
Home & Garden
1% coverage
Celebrations & Gifts
1% coverage
Jewelry & Watches
1% coverage
Smoking & Vaping 2 Toys & Games 2 Antiques & Collectibles 1 Books & Literature 1

Among stores with catalog data, the 50-199 product range is most common. The average is 1,010 products per store. That's smaller than the WooCommerce average of 1,565. The strongest country concentrations are Poland, Brazil, Greece.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 370 · 56%
$25-$49 175 · 26%
$50-$99 85 · 13%
$100-$199 18 · 3%
$200-$499 10 · 2%
$500+ 3 · 0%
Store currencies
EUR 210 USD 137 PLN 28 INR 24 PKR 23 COP 20 GBP 20 BDT 19

Among stores with pricing data, the most common price range is Under $25. The average is higher at $47 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (39%), Facebook (35%), TikTok (8%).

Instagram
39%
Facebook
35%
TikTok
8%
YouTube
6%
Twitter / X
4%
LinkedIn
2%
Pinterest
2%

About 46% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (16%), Facebook Pixel (14%).

Google Analytics
19%
Google Tag Manager
16%
Facebook Pixel
14%
Google Ads
8%
TikTok Pixel
3%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

150 products $15 avg 1 ads
Apparel & Accessories men's boxers women's underwear
235 products $7 avg 1 ads
Apparel & Accessories lingerie store women's underwear
6 products $11 avg 1 ads
Apparel & Accessories sanitary pads women's underwear
348 products $40 avg 3 ads
Apparel & Accessories sportswear cycling clothing
24 products $43 avg 1 ads
Apparel & Accessories dance shoes leggings
89 products $19 avg
Apparel & Accessories shapewear body-shapers
440 products $32 avg
Apparel & Accessories mens underwear womens underwear
47 products $5 avg
Apparel & Accessories women's underwear bras
63 products $41 avg
Apparel & Accessories lingerie store women's underwear
253 products $34 avg
Apparel & Accessories lingerie store women's underwear
281 products $17 avg
Apparel & Accessories lingerie store women's underwear
70 products $35 avg
Apparel & Accessories Adult lingerie store women's underwear

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FAQ

How many WooCommerce Women's underwear stores are there?

We currently track 715 active WooCommerce stores in the Women's underwear segment.

Are WooCommerce Women's underwear stores growing?

Yes. In the last 30 days, 208 new stores were indexed in the Women's underwear segment, showing a 29% monthly growth rate.

What is the average product price in WooCommerce Women's underwear stores?

Among stores with pricing data, the average listed price is about $47, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.