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Topic
Updated May 18, 2026
WooCommerce

584 WooCommerce Women's underwear Stores: Stats & Market Data (2026)

584 active WooCommerce stores fall into the Women's underwear segment, with 252 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Adult, Beauty & Cosmetics. 49% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

49%
Social media
3%
Meta ads
51%
Contact info
Total Stores
584
Active WooCommerce stores
New (30d)
252
Newly added in the last 30 days
Avg. Products
831
Among 583 stores with catalog data
Avg. Price
$54
Among 540 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

149 74 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

252 new stores were added in the past 30 days — 43% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 60 · 10%
10-49 137 · 23%
50-199 177 · 30%
200-999 131 · 22%
1k-4.9k 60 · 10%
5k+ 18 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
96% coverage
Adult
7% coverage
Beauty & Cosmetics
2% coverage
Baby & Kids
1% coverage
Home & Garden
1% coverage
Celebrations & Gifts
1% coverage
Jewelry & Watches
1% coverage
Toys & Games 2 Antiques & Collectibles 1 Books & Literature 1 Education & Courses 1 Electronics 1

Among stores with catalog data, the 50-199 product range is most common. The average is 831 products per store. That's smaller than the WooCommerce average of 1,389. The strongest country concentrations are Poland, Brazil, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 299 · 55%
$25-$49 149 · 28%
$50-$99 59 · 11%
$100-$199 19 · 4%
$200-$499 10 · 2%
$500+ 4 · 1%
Store currencies
EUR 157 USD 113 INR 24 PLN 23 PKR 22 BDT 19 BRL 17 COP 17

Among stores with pricing data, the most common price range is Under $25. The average is higher at $54 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (42%), Facebook (37%), TikTok (9%).

Instagram
42%
Facebook
37%
TikTok
9%
YouTube
8%
Twitter / X
4%
LinkedIn
2%
Pinterest
2%

About 49% of stores maintain social media profiles and 3% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (21%), Facebook Pixel (17%), Google Tag Manager (16%).

Google Analytics
21%
Facebook Pixel
17%
Google Tag Manager
16%
Google Ads
9%
TikTok Pixel
3%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

124 products $26 avg 4 ads
Apparel & Accessories underwear store women's underwear
64 products $24 avg 1 ads
Apparel & Accessories mens underwear womens underwear
1,135 products $46 avg 1 ads
Apparel & Accessories women's underwear bikini sets
The Pad King Australia
7 products $14 avg 2 ads
Apparel & Accessories mens underwear womens underwear
95 products $8 avg 2 ads
Apparel & Accessories women's underwear sleepwear store
36 products $186 avg
Apparel & Accessories women's lingerie women's sleepwear
411 products $15 avg
Apparel & Accessories bulgarian lingerie mens underwear
80 products $33 avg
Apparel & Accessories sustainable underwear organic cotton lingerie
5 products $293 avg
Apparel & Accessories lingerie minimalist
12 products $36 avg
Apparel & Accessories women's underwear pack deals
106 products $36 avg
Apparel & Accessories bra store lingerie shop
277 products $16 avg
Apparel & Accessories women's underwear lingerie

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FAQ

How many WooCommerce Women's underwear stores are there?

We currently track 584 active WooCommerce stores in the Women's underwear segment.

Are WooCommerce Women's underwear stores growing?

Yes. In the last 30 days, 252 new stores were indexed in the Women's underwear segment, showing a 43% monthly growth rate.

What is the average product price in WooCommerce Women's underwear stores?

Among stores with pricing data, the average listed price is about $54, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.