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Topic
Updated Apr 6, 2026
WooCommerce

388 WooCommerce Nail products Stores: Stats & Market Data (2026)

388 active WooCommerce stores fall into the Nail products segment, with 18 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Arts & Entertainment, Apparel & Accessories. 89% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

89%
Social media
6%
Meta ads
82%
Contact info
Total Stores
388
Active WooCommerce stores
New (30d)
18
Newly added in the last 30 days
Avg. Products
1,544
Among 388 stores with catalog data
Avg. Price
$18
Among 374 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

16 8 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

18 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 22 · 6%
10-49 32 · 8%
50-199 58 · 15%
200-999 164 · 42%
1k-4.9k 101 · 26%
5k+ 11 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Arts & Entertainment
2% coverage
Apparel & Accessories 1 Education & Courses 1

Among stores with catalog data, the 200-999 product range is most common. The average is 1,544 products per store. That's larger than the WooCommerce average of 877. The strongest country concentrations are Israel, Italy, Greece.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 323 · 86%
$25-$49 39 · 10%
$50-$99 8 · 2%
$100-$199 3 · 1%
$200-$499 1 · 0%
Store currencies
EUR 166 USD 49 ILS 22 COP 16 GBP 15 PLN 11 RON 9 MXN 8

Among stores with pricing data, the most common price range is Under $25. The average is higher at $18 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Instagram (81%), Facebook (79%), YouTube (27%).

Instagram
81%
Facebook
79%
YouTube
27%
TikTok
26%
Twitter / X
7%
Pinterest
3%
LinkedIn
2%

Social media engagement is exceptionally high: 89% of stores maintain social profiles and 6% run Meta ads. That's 21 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (37%), Facebook Pixel (31%), Google Tag Manager (30%).

Google Analytics
37%
Facebook Pixel
31%
Google Tag Manager
30%
Google Ads
11%
TikTok Pixel
4%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

290 products $15 avg 8 ads
Beauty & Cosmetics nail products gel liner
2,024 products $27 avg 2 ads
Beauty & Cosmetics nail products gel nails
1,499 products $17 avg 2 ads
Beauty & Cosmetics manicure nail-polish
3,545 products $8 avg 1 ads
Beauty & Cosmetics nail products gel polish
682 products $5 avg 5 ads
Beauty & Cosmetics nail products nail tools
1,946 products $8 avg 46 ads
Beauty & Cosmetics manicure nail art
284 products $17 avg
Beauty & Cosmetics gel polish nail products
359 products $19 avg
Beauty & Cosmetics manicure nail products
148 products $12 avg
Beauty & Cosmetics nail products professional nail supplies
2,892 products $15 avg
Beauty & Cosmetics nail-nailart nail-products
1,018 products $13 avg
Beauty & Cosmetics nail products beauty salon supplies

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FAQ

How many WooCommerce Nail products stores are there?

We currently track 388 active WooCommerce stores in the Nail products segment.

Are WooCommerce Nail products stores growing?

Yes. In the last 30 days, 18 new stores were indexed in the Nail products segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Nail products stores?

Among stores with pricing data, the average listed price is about $18, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.