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Topic
Updated June 8, 2026
WooCommerce

186 WooCommerce Non-profit Stores: Stats & Market Data (2026)

186 active WooCommerce stores fall into the Non-profit segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Arts & Entertainment, Celebrations & Gifts. 67% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

67%
Social media
3%
Meta ads
66%
Contact info
Total Stores
186
Active WooCommerce stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
25
Among 186 stores with catalog data
Avg. Price
$277
Among 171 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

31 15 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

3 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 83 · 45%
10-49 71 · 38%
50-199 32 · 17%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
13% coverage
Arts & Entertainment
9% coverage
Celebrations & Gifts
8% coverage
Books & Literature
5% coverage
Apparel & Accessories
4% coverage
Home & Garden
4% coverage
Business & Industrial
1% coverage
Food & Beverages
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 25 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,569. The strongest country concentrations are Australia, Canada, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 80 · 47%
$25-$49 34 · 20%
$50-$99 24 · 14%
$100-$199 14 · 8%
$200-$499 10 · 6%
$500+ 9 · 5%
Store currencies
USD 103 EUR 20 GBP 10 CAD 8 INR 7 PKR 6 AUD 5 CHF 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $277 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (61%), Instagram (50%), YouTube (28%).

Facebook
61%
Instagram
50%
YouTube
28%
Twitter / X
24%
LinkedIn
16%
TikTok
7%
Pinterest
1%

Social media adoption is strong at 67%, and 3% of stores run Meta ad campaigns. That's 21 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (18%), Facebook Pixel (16%).

Google Analytics
33%
Google Tag Manager
18%
Facebook Pixel
16%
Google Ads
5%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

13 products $163 avg 1 ads
Arts & Entertainment performance art non-profit
29 products $28 avg
Animals & Pet Supplies animal rescue pets
16 products $23 avg
Jewelry & Watches jewelry accessories
15 products $282 avg
Baby & Kids community non-profit
9 products $35 avg
Home & Garden community non-profit
19 products $21 avg
Apparel & Accessories Office Supplies non-profit community health
52 products $39 avg
Education & Courses Celebrations & Gifts educational charity
13 products $58 avg
Education & Courses professional development workshops
5 products $14 avg
Education & Courses children education

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FAQ

How many WooCommerce Non-profit stores are there?

We currently track 186 active WooCommerce stores in the Non-profit segment.

Are WooCommerce Non-profit stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Non-profit segment, showing a 2% monthly growth rate.

What is the average product price in WooCommerce Non-profit stores?

Among stores with pricing data, the average listed price is about $277, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.