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WooCommerce stores in New Zealand

BootLeads tracks 9,787 active WooCommerce stores associated with New Zealand.

Country is estimated from public storefront details such as the store address, domain and currency. It may differ from where the business is registered.

Updated

Search these stores See examples
Active stores
9,787
Public storefronts in this report
New in the last 30 days
149
First found by BootLeads, not launch dates
Share of WooCommerce
0.3%
Of all active WooCommerce stores
Median products
27
97% of stores have this data

Key findings

  • The median store lists 27 products, 10% below the overall platform median.
  • The median store prices its products at $38.37 on average, close to the overall platform median.
  • Home & Garden is the most common related category in this report.
  • 57% of stores show a public social profile.

Examples of WooCommerce stores in New Zealand

Search all of them

A handful of stores with complete data, picked again every week. This is not a ranking.

Store Country Category Products Avg. price
Expert Artificial Grass Supplier New Zealand | Eco Lawnecolawn.nz New Zealand Garden & Outdoor 121 $119.35
Saola Shoes - Sustainable Footwearsaola.co.nz New Zealand Shoes & Footwear 128 $75.69
Hammer and Saw - Mud Kitchens, Sandpits and more - NZ Madehammerandsaw.co.nz New Zealand Dog Supplies 14 $391.44
Meditation & Buddhism - Meditate in Wellingtonmeditateinwellington.org New Zealand Tutorials & Workshops 375 $30.05
New Zealand’s Best Cruise Deals - My Cruisesmycruises.co.nz New Zealand Travel 324 $6431.98
Home - Vinyl Nationvinylnation.co.nz New Zealand Musical Instruments 583 $41.94
New Zealand Team Uniforms, Sports Uniforms & Sports Gear - Canterbury Sports Wholesalewww.canterburysports.co.nz New Zealand Team Sports 2,770 $77.89
Home - Tradestaff Workwearwww.tradestaffworkwear.co.nz New Zealand Men's Clothing 438 $27.48

Where WooCommerce stores are in New Zealand

Top categories

61% of these stores have a category, and a store can be listed under more than one.

WooCommerce store benchmarks in New Zealand

Catalog size

Median 27 products. The middle half of stores list 8 to 122.

  • 1-9 2,843 · 30%
  • 10-49 3,005 · 32%
  • 50-199 1,928 · 20%
  • 200-999 1,191 · 13%
  • 1k-4.9k 428 · 5%
  • 5k+ 99 · 1%

Average product price

Median $38.37 per store. The middle half of stores average $16.69 to $120.79.

  • Under $25 3,092 · 37%
  • $25-$49 1,645 · 20%
  • $50-$99 1,281 · 15%
  • $100-$199 813 · 10%
  • $200-$499 681 · 8%
  • $500+ 756 · 9%

Store currencies

  • NZD 85%
  • USD 7%
  • AUD 1%
  • GBP 1%

Based on stores with product data (97% of this report), leaving out extreme values. The average price is each store's own average across its products.

Core Web Vitals for WooCommerce stores in New Zealand

42.2% of stores with all three metrics pass Core Web Vitals, which is 10.4% of all stores in this report.

How many stores have data

  • Stores in this report 9,787 · 100%
  • With Chrome field data 3,374 · 34.5%
  • With all three metrics 2,417 · 24.7%
  • Passing all three 1,020 · 10.4%

    42.2% of stores with all three metrics

Typical store

Median of each store's 75th percentile, August 2026

LCP
2.50 s
Good ≤ 2.5 s
INP
72 ms
Good ≤ 200 ms
CLS
0
Good ≤ 0.1
TTFB
1.66 s
Server response

From the Chrome UX Report: real Chrome visits on all devices, for each site as a whole. It is not a traffic estimate. Visits come from Chrome users everywhere, not only in this country. Compare all platforms

Marketing presence of WooCommerce stores in New Zealand

Public reach

Social profiles
57%
Linked from the storefront
Meta ads
3%
Running ads in the last 30 days
Contact details
68%
Email, phone or WhatsApp

Social platforms

  • Facebook 5,016 · 51%
  • Instagram 3,679 · 38%
  • YouTube 967 · 10%
  • LinkedIn 857 · 9%
  • Twitter / X 542 · 6%
  • TikTok 313 · 3%

Analytics and ad pixels

  • Google Analytics 3,428 · 35%
  • Google Tag Manager 2,269 · 23%
  • Google Ads 977 · 10%
  • Facebook Pixel 794 · 8%

Shares are of all stores in this report. Contact details come from public storefronts and are not verified.

Languages and domains of WooCommerce stores in New Zealand

Store languages

  • English 8,990 · 92%
  • German 104 · 1%
  • French 100 · 1%
  • Italian 64 · 1%

Domain registered

96% of stores have this data

  • Before 2016 3,383 · 36%
  • 2016-2019 1,655 · 18%
  • 2020-2022 1,646 · 18%
  • 2023 or later 2,719 · 29%

Registration years only count domains with a known date, and do not show when the business opened.

Keep exploring

On other platforms

Other WooCommerce country reports

Guides

Questions about this report

How many WooCommerce stores are associated with New Zealand?

BootLeads tracks 9,787 active WooCommerce stores associated with New Zealand.

How does BootLeads assign a store to New Zealand?

Country is estimated from public storefront details such as the store address, domain and currency. It may differ from where the business is registered.

Can I search and export the stores in this report?

Yes. Search the stores one by one in BootLeads and export their contact, catalog, social and technology data.

About this data

  • Counts cover active public WooCommerce storefronts. Password-protected stores are searchable but left out of this report.
  • “New in the last 30 days” is when BootLeads first found a store, not when it launched.
  • Product and price figures use stores with product data and leave out extreme values.
  • Country is estimated from public storefront details such as the store address, domain and currency. It may differ from where the business is registered.
  • 61% of stores in this report have a category, and a store can have more than one.
  • Site speed comes from August 2026 Chrome UX Report data: real Chrome visits on all devices, for each site as a whole. It is not a PageSpeed Insights score.
  • Stores are re-checked on a rolling basis, so figures move a little every day.

See what each field means and how complete the data is.

Search 9,787 WooCommerce stores in New Zealand

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