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Topic
Updated May 18, 2026
WooCommerce

331 WooCommerce Skill development Stores: Stats & Market Data (2026)

331 active WooCommerce stores fall into the Skill development segment, with 108 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Sporting Goods, Toys & Games. 47% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

47%
Social media
2%
Meta ads
61%
Contact info
Total Stores
331
Active WooCommerce stores
New (30d)
108
Newly added in the last 30 days
Avg. Products
370
Among 331 stores with catalog data
Avg. Price
$178
Among 311 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

67 33 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

108 new stores were added in the past 30 days — 33% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 121 · 37%
10-49 141 · 43%
50-199 39 · 12%
200-999 20 · 6%
1k-4.9k 7 · 2%
5k+ 3 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
98% coverage
Sporting Goods
1% coverage
Toys & Games
1% coverage
Books & Literature
1% coverage
Software
1% coverage
Arts & Entertainment
1% coverage
Baby & Kids 1 Food & Beverages 1 Travel 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 370 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,390. The strongest country concentrations are India, Bangladesh, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 107 · 34%
$25-$49 57 · 18%
$50-$99 42 · 14%
$100-$199 33 · 11%
$200-$499 42 · 14%
$500+ 30 · 10%
Store currencies
USD 96 INR 60 EUR 34 BDT 17 GBP 15 CAD 10 PLN 9 AUD 7

Among stores with pricing data, the most common price range is Under $25. The average is higher at $178 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (37%), Instagram (31%), YouTube (19%).

Facebook
37%
Instagram
31%
YouTube
19%
LinkedIn
19%
Twitter / X
12%
TikTok
5%
Pinterest
2%

About 47% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (17%), Facebook Pixel (13%).

Google Analytics
22%
Google Tag Manager
17%
Facebook Pixel
13%
Google Ads
4%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

23 products $465 avg
Sporting Goods hockey training skill development
37 products $256 avg
Education & Courses bike coaching cycling courses
21 products $55 avg
Education & Courses online courses professional training
26 products $56 avg
Education & Courses online learning skill development
7 products $39 avg
Education & Courses it training skill development
5 products $389 avg
Education & Courses workshop course
18 products $16 avg
Education & Courses learning platform online education
9 products $2472 avg
Education & Courses learning training
37 products $10 avg
Education & Courses digital learning online education
49 products $5 avg 1 ads
Education & Courses training learning
7 products $53 avg
Education & Courses hockey training sports education
16 products $15 avg
Education & Courses online courses skill development

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FAQ

How many WooCommerce Skill development stores are there?

We currently track 331 active WooCommerce stores in the Skill development segment.

Are WooCommerce Skill development stores growing?

Yes. In the last 30 days, 108 new stores were indexed in the Skill development segment, showing a 33% monthly growth rate.

What is the average product price in WooCommerce Skill development stores?

Among stores with pricing data, the average listed price is about $178, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.