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WooCommerce subcategory analytics
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Updated Apr 27, 2026
WooCommerce

1,503 WooCommerce Meal Kits Stores: Stats & Market Data (2026)

1,503 active WooCommerce stores fall into the Meal Kits segment, with 554 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Health, Education & Courses. 53% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

53%
Social media
4%
Meta ads
62%
Contact info
Total Stores
1,503
Active WooCommerce stores
New (30d)
554
Newly added in the last 30 days
Avg. Products
358
Among 1,502 stores with catalog data
Avg. Price
$62
Among 1,412 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

553 276 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

554 new stores were added in the past 30 days — 37% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 230 · 15%
10-49 547 · 36%
50-199 542 · 36%
200-999 142 · 9%
1k-4.9k 28 · 2%
5k+ 13 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
100% coverage
Health
6% coverage
Education & Courses
3% coverage
Celebrations & Gifts
3% coverage
Home & Garden
3% coverage
Books & Literature
2% coverage
Business & Industrial
1% coverage
Apparel & Accessories
1% coverage
Arts & Entertainment
1% coverage
Baby & Kids
1% coverage
Travel
1% coverage
Sporting Goods 6

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 358 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,088. The strongest country concentrations are United Kingdom, India, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 995 · 70%
$25-$49 203 · 14%
$50-$99 110 · 8%
$100-$199 56 · 4%
$200-$499 37 · 3%
$500+ 11 · 1%
Store currencies
USD 449 EUR 285 GBP 101 CAD 64 INR 60 AUD 44 RON 28 ZAR 26

Among stores with pricing data, the most common price range is Under $25. The average is higher at $62 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Facebook (44%), Instagram (40%), YouTube (8%).

Facebook
44%
Instagram
40%
YouTube
8%
Twitter / X
8%
TikTok
6%
LinkedIn
4%
Pinterest
2%

Social media adoption is strong at 53%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (25%), Google Tag Manager (16%), Facebook Pixel (13%).

Google Analytics
25%
Google Tag Manager
16%
Facebook Pixel
13%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

240 products $13 avg 2 ads
Food & Beverages catering lunch prepared meals
9 products $295 avg 26 ads
Food & Beverages meal prep high protein meals
718 products $9 avg 3 ads
Food & Beverages low carb meals gluten free meals
21 products $51 avg 1 ads
Food & Beverages Celebrations & Gifts breakfast baskets cheese boards
13 products $7 avg 1 ads
Food & Beverages cafe food delivery quick lunch options
19 products $3 avg 1 ads
Food & Beverages protein snacks vegan pasta
330 products $11 avg 2 ads
Food & Beverages healthy meals ready-to-eat
243 products $12 avg 1 ads
Food & Beverages healthy meal delivery fresh ingredient kits
51 products $15 avg
Food & Beverages moroccan food homemade meals
11 products $7 avg
Toys & Games Arts & Entertainment Food & Beverages kids craft kits educational toys
18 products $78 avg
Food & Beverages vegan food delivery plant-based meals
14 products $52 avg
Health Food & Beverages sports nutrition supplements

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FAQ

How many WooCommerce Meal Kits stores are there?

We currently track 1,503 active WooCommerce stores in the Meal Kits segment.

Are WooCommerce Meal Kits stores growing?

Yes. In the last 30 days, 554 new stores were indexed in the Meal Kits segment, showing a 37% monthly growth rate.

What is the average product price in WooCommerce Meal Kits stores?

Among stores with pricing data, the average listed price is about $62, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.