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WooCommerce subcategory analytics
Subcategory
Updated July 20, 2026
WooCommerce

15.9K WooCommerce Party Supplies Stores: Stats & Market Data (2026)

15,852 active WooCommerce stores fall into the Party Supplies segment, with 2,933 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 49% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

49%
Social media
1%
Meta ads
53%
Contact info
Total Stores
15,852
Active WooCommerce stores
New (30d)
2,933
Newly added in the last 30 days
Avg. Products
1,955
Among 15,795 stores with catalog data
Avg. Price
$92
Among 14,286 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4,475 2,237 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

2,933 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 825 · 5%
10-49 3,947 · 25%
50-199 5,074 · 32%
200-999 3,469 · 22%
1k-4.9k 1,567 · 10%
5k+ 913 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
9% coverage
Apparel & Accessories
5% coverage
Toys & Games
4% coverage
Arts & Entertainment
2% coverage
Food & Beverages
2% coverage
Baby & Kids
2% coverage
Office Supplies
2% coverage
Wedding
1% coverage
Furniture
1% coverage
Education & Courses
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,955 products per store. That's larger than the WooCommerce average of 1,628. The strongest country concentrations are Netherlands, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 8,049 · 56%
$25-$49 2,434 · 17%
$50-$99 1,723 · 12%
$100-$199 1,091 · 8%
$200-$499 615 · 4%
$500+ 374 · 3%
Store currencies
EUR 4,750 USD 3,911 GBP 910 INR 577 BRL 464 AUD 389 CAD 361 PLN 351

Among stores with pricing data, the most common price range is Under $25. The average is higher at $92 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (41%), Instagram (35%), YouTube (8%).

Facebook
41%
Instagram
35%
YouTube
8%
Twitter / X
6%
TikTok
6%
LinkedIn
3%
Pinterest
2%

About 49% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 11 percentage points above the WooCommerce average of 38%.

Marketing & analytics tools

Google Analytics (24%), Google Tag Manager (15%), Google Ads (8%).

Google Analytics
24%
Google Tag Manager
15%
Google Ads
8%
Facebook Pixel
7%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

330 products $17 avg 1 ads
Celebrations & Gifts Gifts Baby Products
10 products $50 avg 2 ads
Celebrations & Gifts
158 products $82 avg 2 ads
Celebrations & Gifts Home & Garden Gift Baskets Flowers & Florists
2,695 products $39 avg 8 ads
Celebrations & Gifts
345 products $13 avg 1 ads
Celebrations & Gifts Party Supplies Events
317 products $1 avg 2 ads
Celebrations & Gifts
57 products $42 avg 1 ads
Celebrations & Gifts
6 products $20 avg 4 ads
Arts & Entertainment Celebrations & Gifts
31 products $98 avg 2 ads
Celebrations & Gifts Party Supplies
1,566 products $44 avg 16 ads
Celebrations & Gifts
494 products $1 avg 4 ads
Celebrations & Gifts Home & Garden
379 products $2 avg 8 ads
Education & Courses Celebrations & Gifts Office Supplies

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FAQ

How many WooCommerce Party Supplies stores are there?

We currently track 15,852 active WooCommerce stores in the Party Supplies segment.

Are WooCommerce Party Supplies stores growing?

Yes. In the last 30 days, 2,933 new stores were indexed in the Party Supplies segment, showing a 19% monthly growth rate.

What is the average product price in WooCommerce Party Supplies stores?

Among stores with pricing data, the average listed price is about $92, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.