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WooCommerce subcategory analytics
Subcategory
Updated May 18, 2026
WooCommerce

9,075 WooCommerce Party Supplies Stores: Stats & Market Data (2026)

9,075 active WooCommerce stores fall into the Party Supplies segment, with 4,518 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Toys & Games. 55% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

55%
Social media
2%
Meta ads
58%
Contact info
Total Stores
9,075
Active WooCommerce stores
New (30d)
4,518
Newly added in the last 30 days
Avg. Products
1,787
Among 9,066 stores with catalog data
Avg. Price
$95
Among 8,282 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,935 1,467 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

4,518 new stores were added in the past 30 days — 50% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 956 · 11%
10-49 2,234 · 25%
50-199 2,564 · 28%
200-999 1,927 · 21%
1k-4.9k 869 · 10%
5k+ 516 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
9% coverage
Toys & Games
5% coverage
Apparel & Accessories
5% coverage
Arts & Entertainment
3% coverage
Food & Beverages
3% coverage
Wedding
2% coverage
Baby & Kids
2% coverage
Office Supplies
2% coverage
Education & Courses
1% coverage
Sporting Goods
1% coverage
Furniture
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,787 products per store. That's larger than the WooCommerce average of 1,397. The strongest country concentrations are Netherlands, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 4,485 · 54%
$25-$49 1,411 · 17%
$50-$99 1,066 · 13%
$100-$199 661 · 8%
$200-$499 430 · 5%
$500+ 229 · 3%
Store currencies
USD 2,722 EUR 2,468 GBP 542 INR 309 BRL 243 AUD 227 CAD 224 PLN 191

Among stores with pricing data, the most common price range is Under $25. The average is higher at $95 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (47%), Instagram (42%), YouTube (10%).

Facebook
47%
Instagram
42%
YouTube
10%
Twitter / X
9%
TikTok
7%
LinkedIn
4%
Pinterest
4%

Social media adoption is strong at 55%, and 2% of stores run Meta ad campaigns. That's 8 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (18%), Facebook Pixel (13%).

Google Analytics
28%
Google Tag Manager
18%
Facebook Pixel
13%
Google Ads
9%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

581 products $8 avg 1 ads
Toys & Games Celebrations & Gifts toys party supplies
89 products $43 avg 1 ads
Home & Garden Furniture Celebrations & Gifts home goods kitchenware
12 products $20 avg 1 ads
Celebrations & Gifts Apparel & Accessories magic-show entertainment
16 products $164 avg 2 ads
Celebrations & Gifts party rentals inflatable jumper
11 products $47 avg 1 ads
Celebrations & Gifts community group event
435 products $4 avg 1 ads
Celebrations & Gifts costumes party accessories
78 products $1 avg 4 ads
Celebrations & Gifts wedding decor event planning supplies
342 products 2 ads
Arts & Entertainment Celebrations & Gifts kids-party coloring-pages
125 products $23 avg 2 ads
Food & Beverages Celebrations & Gifts party drinks cocktail accessories
Home - Event Horizon United Kingdom
583 products $62 avg 2 ads
Celebrations & Gifts event party decorations
135 products $302 avg 1 ads
Celebrations & Gifts event attractions party supplies
272 products $14 avg 6 ads
Celebrations & Gifts electronic-music-tickets madrid-concert-tickets

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FAQ

How many WooCommerce Party Supplies stores are there?

We currently track 9,075 active WooCommerce stores in the Party Supplies segment.

Are WooCommerce Party Supplies stores growing?

Yes. In the last 30 days, 4,518 new stores were indexed in the Party Supplies segment, showing a 50% monthly growth rate.

What is the average product price in WooCommerce Party Supplies stores?

Among stores with pricing data, the average listed price is about $95, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.