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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

256 WooCommerce Summer clothing Stores: Stats & Market Data (2026)

256 active WooCommerce stores fall into the Summer clothing segment, with 73 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 50% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

50%
Social media
2%
Meta ads
56%
Contact info
Total Stores
256
Active WooCommerce stores
New (30d)
73
Newly added in the last 30 days
Avg. Products
779
Among 256 stores with catalog data
Avg. Price
$62
Among 248 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

41 20 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

73 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 50%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 23 · 9%
10-49 86 · 34%
50-199 79 · 31%
200-999 46 · 18%
1k-4.9k 12 · 5%
5k+ 10 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
99% coverage
Home & Garden
2% coverage
Beauty & Cosmetics
1% coverage
Celebrations & Gifts
1% coverage
Jewelry & Watches
1% coverage
Baby & Kids 1 Electronics 1 Food & Beverages 1 Sporting Goods 1 Toys & Games 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 779 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,393. The strongest country concentrations are Pakistan, Brazil, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 95 · 38%
$25-$49 74 · 30%
$50-$99 45 · 18%
$100-$199 26 · 10%
$200-$499 5 · 2%
$500+ 3 · 1%
Store currencies
USD 79 EUR 51 PKR 29 BRL 13 INR 11 BDT 7 ARS 6 COP 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $62 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Instagram (43%), Facebook (37%), TikTok (6%).

Instagram
43%
Facebook
37%
TikTok
6%
YouTube
6%
Twitter / X
3%
LinkedIn
2%
Pinterest
2%

Social media adoption is strong at 50%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Facebook Pixel (22%), Google Analytics (20%), Google Tag Manager (12%).

Facebook Pixel
22%
Google Analytics
20%
Google Tag Manager
12%
Google Ads
7%
Pinterest Pixel
2%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

MARKAWE Türkiye
255 products $54 avg 14 ads
Apparel & Accessories summer clothing t-shirts
325 products $35 avg
Apparel & Accessories summer clothing beachwear
564 products $26 avg
Apparel & Accessories beachwear bikini
82 products $30 avg
Apparel & Accessories summer clothing loungewear
13 products $110 avg
Apparel & Accessories summer clothing winter sales
45 products $66 avg
Apparel & Accessories beachwear women's fashion
912 products $85 avg
Apparel & Accessories bathing suits beachwear
257 products $10 avg
Apparel & Accessories fashion apparel men's fashion
547 products $143 avg
Apparel & Accessories spring fashion summer clothing
76 products $34 avg
Apparel & Accessories sports apparel summer clothing
31 products $163 avg
Apparel & Accessories fashion boutique women's dresses

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FAQ

How many WooCommerce Summer clothing stores are there?

We currently track 256 active WooCommerce stores in the Summer clothing segment.

Are WooCommerce Summer clothing stores growing?

Yes. In the last 30 days, 73 new stores were indexed in the Summer clothing segment, showing a 29% monthly growth rate.

What is the average product price in WooCommerce Summer clothing stores?

Among stores with pricing data, the average listed price is about $62, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.