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Topic
Updated May 18, 2026
WooCommerce

475 WooCommerce Superfoods Stores: Stats & Market Data (2026)

475 active WooCommerce stores fall into the Superfoods segment, with 126 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Health, Beauty & Cosmetics. 60% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

60%
Social media
2%
Meta ads
68%
Contact info
Total Stores
475
Active WooCommerce stores
New (30d)
126
Newly added in the last 30 days
Avg. Products
199
Among 475 stores with catalog data
Avg. Price
$22
Among 443 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

78 39 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

126 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 86 · 18%
10-49 203 · 43%
50-199 128 · 27%
200-999 47 · 10%
1k-4.9k 8 · 2%
5k+ 3 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
86% coverage
Health
23% coverage
Beauty & Cosmetics
7% coverage
Home & Garden
2% coverage
Arts & Entertainment
1% coverage
Education & Courses 2 Celebrations & Gifts 1 General Merchandise 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 199 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,389. The strongest country concentrations are India, Bangladesh, Greece.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 318 · 72%
$25-$49 86 · 19%
$50-$99 30 · 7%
$100-$199 7 · 2%
$200-$499 1 · 0%
$500+ 1 · 0%
Store currencies
EUR 109 USD 75 INR 58 PKR 26 PEN 22 MXN 20 BDT 18 GBP 15

Among stores with pricing data, the most common price range is Under $25. The average is higher at $22 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (51%), Instagram (49%), YouTube (13%).

Facebook
51%
Instagram
49%
YouTube
13%
Twitter / X
9%
TikTok
8%
LinkedIn
8%
Pinterest
2%

Social media adoption is strong at 60%, and 2% of stores run Meta ad campaigns. That's 13 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (27%), Facebook Pixel (21%).

Google Analytics
30%
Google Tag Manager
27%
Facebook Pixel
21%
Google Ads
13%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

24 products $9 avg 4 ads
Food & Beverages Home & Garden healthy-lifestyle urban-farming
277 products $25 avg 2 ads
Food & Beverages Health superfoods detox
85 products $21 avg 3 ads
Food & Beverages natural honey bee products
16 products $4 avg
Food & Beverages organic foods superfoods
63 products $29 avg
Health Food & Beverages natural wellness colloidal solutions
7 products $24 avg
Health natural dietary supplements herbal tinctures
21 products $20 avg
Food & Beverages cacao products chocolate bars
45 products $29 avg
Food & Beverages superfoods natural-products
9 products $6 avg
Food & Beverages health foods superfoods
64 products $2 avg
Food & Beverages organic foods superfoods
168 products $4 avg
Food & Beverages greek products organic food
33 products $18 avg
Food & Beverages Beauty & Cosmetics superfoods natural cosmetics

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FAQ

How many WooCommerce Superfoods stores are there?

We currently track 475 active WooCommerce stores in the Superfoods segment.

Are WooCommerce Superfoods stores growing?

Yes. In the last 30 days, 126 new stores were indexed in the Superfoods segment, showing a 27% monthly growth rate.

What is the average product price in WooCommerce Superfoods stores?

Among stores with pricing data, the average listed price is about $22, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.