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Topic
Updated May 25, 2026
WooCommerce

102 WooCommerce Toilet paper Stores: Stats & Market Data (2026)

102 active WooCommerce stores fall into the Toilet paper segment, with 42 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Business & Industrial, Office Supplies. 35% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

35%
Social media
2%
Meta ads
55%
Contact info
Total Stores
102
Active WooCommerce stores
New (30d)
42
Newly added in the last 30 days
Avg. Products
299
Among 102 stores with catalog data
Avg. Price
$22
Among 71 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

42 21 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

42 new stores were added in the past 30 days — 41% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 18 · 18%
10-49 46 · 45%
50-199 25 · 25%
200-999 9 · 9%
1k-4.9k 2 · 2%
5k+ 2 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
79% coverage
Business & Industrial
9% coverage
Office Supplies
7% coverage
Food & Beverages
3% coverage
General Merchandise
3% coverage
Hardware
2% coverage
Health
2% coverage
Baby & Kids
1% coverage
Electronics
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 299 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,499. The strongest country concentrations are United Kingdom, Australia, Chile.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 49 · 69%
$25-$49 14 · 20%
$50-$99 6 · 8%
$100-$199 2 · 3%
Store currencies
USD 22 EUR 9 VND 9 GBP 8 CAD 6 AUD 5 CLP 4 RON 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $22 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (30%), Instagram (18%), YouTube (6%).

Facebook
30%
Instagram
18%
YouTube
6%
LinkedIn
4%
Twitter / X
4%
Pinterest
1%
TikTok
1%

About 35% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 8 percentage points below the WooCommerce average of 43%.

Marketing & analytics tools

Google Analytics (24%), Google Tag Manager (16%), Facebook Pixel (9%).

Google Analytics
24%
Google Tag Manager
16%
Facebook Pixel
9%
Google Ads
6%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

8 products $5 avg 1 ads
Home & Garden hygiene essentials toilet paper
38 products $29 avg
Health Home & Garden Business & Industrial medical gases toilet paper
15 products
Home & Garden toilet paper facial tissues
180 products $9 avg
Home & Garden home decor pharmacy
48 products $99 avg
Office Supplies paper towels napkins
28 products $48 avg
Business & Industrial washroom services hygiene supplies
64 products $29 avg
Home & Garden paper products disposable napkins
24 products $9 avg
Home & Garden toilet paper kitchen towels
144 products $8 avg
Home & Garden Business & Industrial cleaning supplies household cleaners
17 products $7 avg
Home & Garden toilet paper home essentials

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FAQ

How many WooCommerce Toilet paper stores are there?

We currently track 102 active WooCommerce stores in the Toilet paper segment.

Are WooCommerce Toilet paper stores growing?

Yes. In the last 30 days, 42 new stores were indexed in the Toilet paper segment, showing a 41% monthly growth rate.

What is the average product price in WooCommerce Toilet paper stores?

Among stores with pricing data, the average listed price is about $22, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.