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Updated Apr 6, 2026
Shopify

53.5K Shopify Stores in Australia: Stats & Trends (2026)

We track 53,530 active Shopify stores in Australia, with 2,219 newly added in the last 30 days (4% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Food & Beverages. 76% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

76%
Social media
11%
Meta ads
62%
Contact info
Total Stores
53,530
Active Shopify stores
New (30d)
2,219
Newly added in the last 30 days
Avg. Products
523
Among 51,808 stores with catalog data
Avg. Price
$209
Among 51,423 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,274 1,137 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2,219 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 9,751 · 19%
10-49 15,401 · 30%
50-199 12,488 · 24%
200-999 9,282 · 18%
1k-4.9k 3,887 · 8%
5k+ 999 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
22% coverage
Home & Garden
14% coverage
Food & Beverages
10% coverage
Beauty & Cosmetics
9% coverage
Arts & Entertainment
7% coverage
Celebrations & Gifts
5% coverage
Health
4% coverage
Jewelry & Watches
4% coverage
Electronics
3% coverage
Baby & Kids
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 523 because some stores carry much larger inventories. That's larger than the Shopify average of 452. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 12,294 · 24%
$25-$49 14,778 · 29%
$50-$99 11,136 · 22%
$100-$199 6,070 · 12%
$200-$499 3,708 · 7%
$500+ 3,437 · 7%
Store currencies
AUD 52,354 USD 563 NZD 78 EUR 38 GBP 26 CAD 8 AED 6 MXN 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $209 because some stores price much higher, pulling it up.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Bundler ‑ Product Bundles App.

Social media platforms

Instagram (71%), Facebook (63%), TikTok (19%).

Instagram
71%
Facebook
63%
TikTok
19%
YouTube
15%
Twitter / X
5%
LinkedIn
3%
Pinterest
3%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 11% run Meta ads. That's 10 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (45%), Google Tag Manager (14%), Google Ads (6%).

Google Analytics
45%
Google Tag Manager
14%
Google Ads
6%
Facebook Pixel
3%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 23% Debut 5% Horizon 3% Impulse 3% Prestige 3% Refresh 2% Craft 2% Symmetry 2%

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Geographic breakdown

Province and city-level distribution within Australia

Top provinces / states
Province Stores Share
New South Wales 17,109 32%
Victoria 14,888 28%
Queensland 10,968 20%
Western Australia 4,156 8%
South Australia 2,741 5%
Tasmania 667 1%
Australian Capital Territory 582 1%
Northern Territory 177 0%
England 132 0%
Top cities
City Stores Share
Melbourne 843 2%
Sydney 793 1%
Perth 285 1%
Burleigh Heads 270 1%
Adelaide 255 0%
Alexandria 235 0%
Brisbane 212 0%
Moorabbin 200 0%
Richmond 194 0%
Top shipping destinations
Australia · 51,533 New Zealand · 25,600 United States · 19,691 United Kingdom · 19,429 Canada · 18,780 Germany · 17,124 France · 17,042 Ireland · 16,976 Italy · 16,766 Netherlands · 16,712

Representative stores

A varied sample — weighted by data completeness, refreshed daily

328 products $1170 avg 92 ads
Electronics Home & Garden portable power station solar generator Brevo PushOwl: Email,Push,SMS
10 products $223 avg 4 ads
Apparel & Accessories hair extensions remy human hair
18 products $1214 avg 5 ads
Health mobility-aids mobility-scooters
161 products $36 avg 8 ads
Beauty & Cosmetics organic cosmetics skincare products Covet Instagram Feed & Reviews
47 products $32 avg 2 ads
Apparel & Accessories podcast merch alpha blokes
222 products $34 avg 4 ads
Food & Beverages Home & Garden matcha japanese homewares UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
13 products $61 avg 17 ads
Home & Garden home decor wall hooks
30 products $21 avg 1 ads
Beauty & Cosmetics hair dryer hair curler
14 products $962 avg 2 ads
Sporting Goods electric bikes e-bike shop AfterShip Email Marketing,SMS
Raklox Australia
10 products $171 avg 2 ads
bike rack lock bike security Loox: Product Reviews App & AI
295 products $157 avg 10 ads
Apparel & Accessories boutique clothing unique fashion brands
30 products $203 avg 1 ads
Food & Beverages wine preservation system coravin system Klaviyo: Email Marketing & SMS

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FAQ

How many Shopify stores are in Australia?

Our database tracks 53,530 active Shopify stores in Australia.

How fast is the Australia Shopify market growing?

In the past 30 days, 2,219 new Shopify stores were indexed in Australia, reflecting a 4% monthly growth rate.

What is the average catalog size for Australia Shopify stores?

Among Shopify stores in Australia with catalog data, the average is about 523 products. The most common catalog size range is 10-49.

What are the most popular apps among Australia Shopify stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Bundler ‑ Product Bundles App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.