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Updated Apr 6, 2026
Shopify

6,246 Shopify Stores in Denmark: Stats & Trends (2026)

We track 6,246 active Shopify stores in Denmark, with 364 newly added in the last 30 days (6% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 72% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.

72%
Social media
8%
Meta ads
79%
Contact info
Total Stores
6,246
Active Shopify stores
New (30d)
364
Newly added in the last 30 days
Avg. Products
666
Among 6,051 stores with catalog data
Avg. Price
$252
Among 6,035 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

347 173 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

364 new stores were added in the past 30 days (6% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,101 · 18%
10-49 1,428 · 24%
50-199 1,419 · 23%
200-999 1,346 · 22%
1k-4.9k 602 · 10%
5k+ 155 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
25% coverage
Home & Garden
16% coverage
Beauty & Cosmetics
8% coverage
Arts & Entertainment
8% coverage
Food & Beverages
7% coverage
Jewelry & Watches
5% coverage
Health
4% coverage
Electronics
4% coverage
Celebrations & Gifts
3% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 666 because some stores carry much larger inventories. That's larger than the Shopify average of 452. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 936 · 16%
$25-$49 1,669 · 28%
$50-$99 1,573 · 26%
$100-$199 832 · 14%
$200-$499 552 · 9%
$500+ 473 · 8%
Store currencies
DKK 5,882 EUR 177 USD 58 SEK 57 NOK 5 GBP 3 CHF 2 NZD 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $252 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App, Loox: Product Reviews App & AI.

Social media platforms

Instagram (67%), Facebook (58%), TikTok (16%).

Instagram
67%
Facebook
58%
TikTok
16%
YouTube
12%
LinkedIn
7%
Pinterest
2%
Twitter / X
1%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 8% run Meta ads. That's 6 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (43%), Google Tag Manager (20%), Google Ads (5%).

Google Analytics
43%
Google Tag Manager
20%
Google Ads
5%
Facebook Pixel
3%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Prestige, Impulse.

Dawn 20% Prestige 7% Impulse 4% Impact 4% Horizon 3% Debut 3% Craft 2% Broadcast 2%

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Geographic breakdown

Province and city-level distribution within Denmark

Top provinces / states
Province Stores Share
England 60 1%
Hong Kong Island 19 0%
Wyoming 12 0%
Hunan 8 0%
Kowloon 8 0%
California 6 0%
Lisboa 5 0%
Florida 4 0%
Milano 4 0%
Top cities
City Stores Share
København K 170 3%
Aarhus C 117 2%
Copenhagen 94 2%
Kolding 92 1%
København S 92 1%
Aarhus Centrum 88 1%
Frederiksberg 88 1%
København Ø 81 1%
København V 79 1%
Top shipping destinations
Denmark · 6,067 Sweden · 3,908 Germany · 3,669 Netherlands · 3,496 Finland · 3,410 France · 3,406 Belgium · 3,383 Austria · 3,304 Spain · 3,304 Italy · 3,304

Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,036 products $80 avg 2 ads
Apparel & Accessories dame og herre tøj Bundler ‑ Product Bundles App
1,247 products $33 avg 2 ads
Home & Garden rice kitchenware
584 products $255 avg 2 ads
Sporting Goods outdoor gear store camping equipment
47 products $56 avg 2 ads
Apparel & Accessories clothing jackets
601 products $74 avg 2 ads
Apparel & Accessories fashion women
683 products $74 avg 1 ads
Apparel & Accessories vintage clothing secondhand clothes
249 products $119 avg 3 ads
Home & Garden wall decor wooden plank boards
336 products $146 avg 683 ads
Apparel & Accessories fashion clothing Rebuy Personalization Engine Weglot: AI & Human Translate
477 products $72 avg 1 ads
Apparel & Accessories men's clothing big sizes xl to 8xl men’s apparel Conversion Bear Trust Badges
50 products $26 avg 3 ads
Apparel & Accessories clothing store women's apparel
260 products $21 avg 1 ads
Food & Beverages Health natural products cbd oil Unlimited Bundles & Discounts
487 products $55 avg 2 ads
Apparel & Accessories sports merchandise football team store Rebuy Personalization Engine

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FAQ

How many Shopify stores are in Denmark?

Our database tracks 6,246 active Shopify stores in Denmark.

How fast is the Denmark Shopify market growing?

In the past 30 days, 364 new Shopify stores were indexed in Denmark, reflecting a 6% monthly growth rate.

What is the average catalog size for Denmark Shopify stores?

Among Shopify stores in Denmark with catalog data, the average is about 666 products. The most common catalog size range is 10-49.

What are the most popular apps among Denmark Shopify stores?

The top apps are Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App, Loox: Product Reviews App & AI. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.