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Updated Apr 6, 2026
Shopify

2,279 Shopify Stores in Greece: Stats & Trends (2026)

We track 2,279 active Shopify stores in Greece, with 111 newly added in the last 30 days (5% of the current base). Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Home & Garden. 72% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

72%
Social media
9%
Meta ads
61%
Contact info
Total Stores
2,279
Active Shopify stores
New (30d)
111
Newly added in the last 30 days
Avg. Products
657
Among 2,213 stores with catalog data
Avg. Price
$143
Among 2,191 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

108 54 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

111 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 283 · 13%
10-49 490 · 22%
50-199 600 · 27%
200-999 576 · 26%
1k-4.9k 210 · 9%
5k+ 54 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
35% coverage
Beauty & Cosmetics
11% coverage
Home & Garden
11% coverage
Jewelry & Watches
10% coverage
Arts & Entertainment
7% coverage
Electronics
4% coverage
Food & Beverages
4% coverage
Celebrations & Gifts
4% coverage
Health
4% coverage
Hardware
2% coverage
Toys & Games
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 657 products per store. That's larger than the Shopify average of 452. The most popular store categories in this market are Apparel & Accessories, Beauty & Cosmetics, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 610 · 28%
$25-$49 667 · 30%
$50-$99 444 · 20%
$100-$199 249 · 11%
$200-$499 128 · 6%
$500+ 93 · 4%
Store currencies
EUR 1,915 USD 240 GBP 24 AUD 17 INR 11 CAD 10 SGD 5 MXN 4

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $143 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Pop Convert ‑ Pop Ups, Banners, Conversion Bear Trust Badges.

Social media platforms

Instagram (68%), Facebook (54%), TikTok (28%).

Instagram
68%
Facebook
54%
TikTok
28%
YouTube
14%
Twitter / X
6%
Pinterest
4%
LinkedIn
3%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 9% run Meta ads. That's 6 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (43%), Google Tag Manager (11%), Facebook Pixel (5%).

Google Analytics
43%
Google Tag Manager
11%
Facebook Pixel
5%
Google Ads
4%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 27% Horizon 5% Debut 4% Craft 3% Prestige 3% Sense 2% Ella 2% Impulse 2%

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Geographic breakdown

Province and city-level distribution within Greece

Top provinces / states
Province Stores Share
California 45 2%
England 41 2%
Florida 20 1%
New York 17 1%
Texas 17 1%
Kowloon 13 1%
Wyoming 10 0%
New Mexico 9 0%
New South Wales 9 0%
Top cities
City Stores Share
Athens 125 5%
Athina 125 5%
Thessaloniki 116 5%
Athens 33 1%
Pireas 30 1%
Αθήνα 25 1%
Peristeri 21 1%
Glifada 20 1%
Chalandri 19 1%
Top shipping destinations
Greece · 1,985 Germany · 1,075 Italy · 1,067 France · 1,064 Spain · 1,054 Belgium · 1,051 Netherlands · 1,046 Portugal · 1,038 Austria · 1,035 Poland · 1,033

Representative stores

A varied sample — weighted by data completeness, refreshed daily

641 products $197 avg 1 ads
Apparel & Accessories designer clothing branded apparel Omnisend Email Marketing & SMS Privy ‑ Email, SMS & Pop Ups
38 products $44 avg 1 ads
Apparel & Accessories streetwear dancewear UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
216 products $27 avg 6 ads
Home & Garden handmade soy candles scented candles
306 products $23 avg 2 ads
Jewelry & Watches handmade jewelry fashion accessories
57 products $75 avg 1 ads
Apparel & Accessories sweater fashion
266 products $135 avg 9 ads
Apparel & Accessories men's clothing men's fashion
787 products $109 avg 3 ads
Beauty & Cosmetics perfume cologne
122 products $59 avg 2 ads
Apparel & Accessories fashion clothing
969 products $41 avg 9 ads
Apparel & Accessories fashion store clothing
1,165 products $124 avg 4 ads
Apparel & Accessories women clothing store women shoes
veltobuy Greece
1,596 products $30 avg 65 ads
Hardware Apparel & Accessories hardware tools fertilizer chemicals

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FAQ

How many Shopify stores are in Greece?

Our database tracks 2,279 active Shopify stores in Greece.

How fast is the Greece Shopify market growing?

In the past 30 days, 111 new Shopify stores were indexed in Greece, reflecting a 5% monthly growth rate.

What is the average catalog size for Greece Shopify stores?

Among Shopify stores in Greece with catalog data, the average is about 657 products. The most common catalog size range is 50-199.

What are the most popular apps among Greece Shopify stores?

The top apps are Klaviyo: Email Marketing & SMS, Pop Convert ‑ Pop Ups, Banners, Conversion Bear Trust Badges. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.