Use Cases Features Pricing API Log in
Shopify country analytics
Country
Updated Apr 6, 2026
Shopify

7,355 Shopify Stores in Viet Nam: Stats & Trends (2026)

We track 7,355 active Shopify stores in Viet Nam, with 59 newly added in the last 30 days (1% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 65% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

65%
Social media
2%
Meta ads
55%
Contact info
Total Stores
7,355
Active Shopify stores
New (30d)
59
Newly added in the last 30 days
Avg. Products
459
Among 6,948 stores with catalog data
Avg. Price
$271
Among 6,837 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

92 46 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

59 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,233 · 18%
10-49 2,275 · 33%
50-199 1,806 · 26%
200-999 1,130 · 16%
1k-4.9k 380 · 5%
5k+ 124 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
32% coverage
Home & Garden
10% coverage
Arts & Entertainment
10% coverage
Beauty & Cosmetics
8% coverage
Jewelry & Watches
6% coverage
Food & Beverages
6% coverage
Celebrations & Gifts
4% coverage
Electronics
4% coverage
Health
3% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 459 because some stores carry much larger inventories. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Arts & Entertainment.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,952 · 29%
$25-$49 1,987 · 29%
$50-$99 1,184 · 17%
$100-$199 703 · 10%
$200-$499 518 · 8%
$500+ 493 · 7%
Store currencies
USD 4,378 EUR 694 VND 381 GBP 362 CAD 294 AUD 254 INR 137 JPY 64

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $271 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (57%), Facebook (50%), YouTube (15%).

Instagram
57%
Facebook
50%
YouTube
15%
Twitter / X
13%
TikTok
11%
Pinterest
9%
LinkedIn
3%

Social media adoption is strong at 65%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (8%), Google Ads (4%).

Google Analytics
27%
Google Tag Manager
8%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Debut, Dawn, Brooklyn.

Debut 16% Dawn 14% Brooklyn 3% Minimal 3% Prestige 2% Venture 2% Horizon 2% Impulse 2%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Geographic breakdown

Province and city-level distribution within Viet Nam

Top provinces / states
Province Stores Share
California 645 9%
England 356 5%
Florida 330 4%
Texas 288 4%
New York 277 4%
Ontario 172 2%
Georgia 141 2%
New South Wales 112 2%
Pennsylvania 103 1%
Top cities
City Stores Share
London 109 1%
Los Angeles 97 1%
Ho Chi Minh 89 1%
New York 72 1%
Singapore 52 1%
Toronto 51 1%
Brooklyn 49 1%
Hanoi 46 1%
Dubai 44 1%
Miami 43 1%
Top shipping destinations
United States · 5,259 Canada · 3,031 United Kingdom · 2,960 Germany · 2,798 France · 2,786 Italy · 2,767 Spain · 2,749 Belgium · 2,738 Netherlands · 2,736

Representative stores

A varied sample — weighted by data completeness, refreshed daily

7 products $85 avg 1 ads
Home & Garden shower heads filtered shower heads
121 products $7 avg 1 ads
Home & Garden kitchen dining tableware sets
77 products $14 avg 8 ads
Electronics phone accessories mobile case
Home Viet Nam
181 products $35 avg 1 ads
Apparel & Accessories ethical underwear supportive swimwear
1,482 products $344 avg 2 ads
fine photography handmade papers UpPromote Affiliate Marketing
108 products $32 avg 4 ads
Arts & Entertainment anime posters minimalist art
MILANO Viet Nam
149 products $17 avg 3 ads
Apparel & Accessories graphic tees t-shirts
226 products $98 avg 2 ads
Jewelry & Watches titan watches online women titan watches
34 products $25 avg 84 ads
Beauty & Cosmetics Hardware electric scrub brush eyebrow pencil
20 products $4 avg 9 ads
Electronics tech gadgets electronics store
762 products $68 avg 5 ads
Apparel & Accessories women's fashion activewear Klaviyo: Email Marketing & SMS Hextom: Quick Announcement Bar
71 products $17 avg 2 ads
Apparel & Accessories casual shoes formal shoes Ryviu: Product Reviews App

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

Start Free Trial

FAQ

How many Shopify stores are in Viet Nam?

Our database tracks 7,355 active Shopify stores in Viet Nam.

How fast is the Viet Nam Shopify market growing?

In the past 30 days, 59 new Shopify stores were indexed in Viet Nam, reflecting a 1% monthly growth rate.

What is the average catalog size for Viet Nam Shopify stores?

Among Shopify stores in Viet Nam with catalog data, the average is about 459 products. The most common catalog size range is 10-49.

What are the most popular apps among Viet Nam Shopify stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.