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Updated Apr 20, 2026
Shopify

5,215 Shopify Stores in Ecuador: Stats & Trends (2026)

We track 5,215 active Shopify stores in Ecuador, with 316 newly added in the last 30 days (6% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 56% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

56%
Social media
9%
Meta ads
48%
Contact info
Total Stores
5,215
Active Shopify stores
New (30d)
316
Newly added in the last 30 days
Avg. Products
406
Among 5,006 stores with catalog data
Avg. Price
$420
Among 4,962 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

347 173 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

316 new stores were added in the past 30 days (6% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,115 · 22%
10-49 1,604 · 32%
50-199 1,197 · 24%
200-999 794 · 16%
1k-4.9k 221 · 4%
5k+ 75 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
29% coverage
Home & Garden
15% coverage
Beauty & Cosmetics
14% coverage
Health
9% coverage
Arts & Entertainment
9% coverage
Electronics
7% coverage
Jewelry & Watches
6% coverage
Food & Beverages
4% coverage
Celebrations & Gifts
3% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 406 because some stores carry much larger inventories. That's smaller than the Shopify average of 457. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,234 · 25%
$25-$49 1,937 · 39%
$50-$99 766 · 15%
$100-$199 425 · 9%
$200-$499 277 · 6%
$500+ 323 · 7%
Store currencies
USD 4,147 EUR 278 GBP 148 AUD 112 CAD 108 INR 62 JPY 29 MXN 26

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $420 because some stores price much higher, pulling it up. That's above the Shopify average of $208.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (49%), Facebook (42%), YouTube (13%).

Instagram
49%
Facebook
42%
YouTube
13%
TikTok
13%
Twitter / X
10%
Pinterest
8%
LinkedIn
2%

Social media adoption is strong at 56%, and 9% of stores run Meta ad campaigns. That's 9 percentage points below the Shopify average of 65%.

Marketing & analytics tools

Google Analytics (24%), Google Tag Manager (7%), Facebook Pixel (6%).

Google Analytics
24%
Google Tag Manager
7%
Facebook Pixel
6%
Google Ads
3%
TikTok Pixel
3%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Shrine Pro.

Dawn 17% Debut 12% Shrine Pro 6% Horizon 6% Refresh 2% Brooklyn 2% Impulse 2% Prestige 2%

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Geographic breakdown

Province and city-level distribution within Ecuador

Top provinces / states
Province Stores Share
California 439 8%
Florida 240 5%
New York 188 4%
Texas 178 3%
England 156 3%
Georgia 111 2%
Ontario 86 2%
Illinois 73 1%
New Jersey 69 1%
Top cities
City Stores Share
Quito 430 8%
Guayaquil 190 4%
Cuenca 78 1%
Los Angeles 72 1%
London 51 1%
New York 47 1%
Miami 38 1%
Brooklyn 37 1%
Ambato 32 1%
Top shipping destinations
United States · 3,775 Canada · 2,495 United Kingdom · 2,410 Ecuador · 2,367 France · 2,311 Germany · 2,297 Australia · 2,295 Italy · 2,289 Netherlands · 2,277

Representative stores

A varied sample — weighted by data completeness, refreshed daily

193 products $39 avg 1 ads
Beauty & Cosmetics natural beauty products fragrance Hextom: Countdown Timer Bar Free Shipping Bear
7 products $42 avg 3 ads
Electronics Home & Garden Beauty & Cosmetics electronics home
1,050 products $791 avg 2 ads
Toys & Games fursuits kemono
MIZKO Ecuador
17 products 27 ads
Apparel & Accessories Beauty & Cosmetics Home & Garden mens underwear womens clothing
120 products $17 avg 2 ads
Apparel & Accessories backpacks luggage Kiwi Size Chart & Recommender Klaviyo: Email Marketing & SMS
95 products $31 avg 1 ads
Apparel & Accessories handmade baby shoes crochet infant clothing Hextom: Countdown Timer Bar Omnisend Email Marketing & SMS
24 products $24 avg 2 ads
Beauty & Cosmetics Home & Garden online store ecuador Loox ‑ Product Reviews App
29 products $24 avg 30 ads
Health Home & Garden health store wellness products
42 products $41 avg 1 ads
Apparel & Accessories Beauty & Cosmetics jewelry fashion accessories
Ulenar 1 Ecuador
6 products $31 avg 2 ads
Electronics Health Beauty & Cosmetics wifi-camera repeater
varitec Ecuador
19 products $27 avg 67 ads
Beauty & Cosmetics beauty products skincare
CHOPAN Ecuador
25 products $27 avg 1 ads
Beauty & Cosmetics Home & Garden beauty home Loox ‑ Product Reviews App

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FAQ

How many Shopify stores are in Ecuador?

Our database tracks 5,215 active Shopify stores in Ecuador.

How fast is the Ecuador Shopify market growing?

In the past 30 days, 316 new Shopify stores were indexed in Ecuador, reflecting a 6% monthly growth rate.

What is the average catalog size for Ecuador Shopify stores?

Among Shopify stores in Ecuador with catalog data, the average is about 406 products. The most common catalog size range is 10-49.

What are the most popular apps among Ecuador Shopify stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.