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Topic
Updated Apr 6, 2026
Shopify

1,403 Shopify Cosmetics shop Stores: Stats & Market Data (2026)

1,403 active Shopify stores fall into the Cosmetics shop segment, with 140 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Health. 53% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

53%
Social media
10%
Meta ads
49%
Contact info
Total Stores
1,403
Active Shopify stores
New (30d)
140
Newly added in the last 30 days
Avg. Products
319
Among 1,373 stores with catalog data
Avg. Price
$61
Among 1,362 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

128 64 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

140 new stores were added in the past 30 days (10% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 413 · 30%
10-49 478 · 35%
50-199 255 · 19%
200-999 157 · 11%
1k-4.9k 55 · 4%
5k+ 15 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Apparel & Accessories 7 Health 7 Home & Garden 5 Adult 3 Food & Beverages 2 Jewelry & Watches 1 Vehicles & Parts 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 319 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, India, Pakistan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 630 · 46%
$25-$49 452 · 33%
$50-$99 194 · 14%
$100-$199 54 · 4%
$200-$499 22 · 2%
$500+ 10 · 1%
Store currencies
USD 518 EUR 226 PKR 70 GBP 68 AUD 52 CAD 49 INR 49 COP 42

Among stores with pricing data, the most common price range is Under $25. The average is higher at $61 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Bundler ‑ Product Bundles App.

Social media platforms

Instagram (49%), Facebook (36%), TikTok (16%).

Instagram
49%
Facebook
36%
TikTok
16%
YouTube
8%
Twitter / X
4%
Pinterest
3%
LinkedIn
2%

Social media adoption is strong at 53%, and 10% of stores run Meta ad campaigns. That's 13 percentage points below the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (8%), Facebook Pixel (4%).

Google Analytics
22%
Google Tag Manager
8%
Facebook Pixel
4%
TikTok Pixel
3%
Google Ads
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Shrine Pro, Horizon.

Dawn 21% Shrine Pro 6% Horizon 6% Sense 6% Debut 5% Prestige 3% Refresh 2% Be Yours 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,050 products $33 avg 3 ads
Beauty & Cosmetics makeup store cosmetics shop
1,329 products $35 avg 1 ads
Beauty & Cosmetics dermatological products cosmetics shop
260 products $7 avg 74 ads
Beauty & Cosmetics beauty store nail products Bundler ‑ Product Bundles App
41 products $5 avg 3 ads
Beauty & Cosmetics skincare products online pakistan skincare store
21 products $65 avg 7 ads
Beauty & Cosmetics skin care store cosmetics shop
1,536 products $122 avg 1 ads
Beauty & Cosmetics perfume store cosmetics shop Hextom: Countdown Timer Bar Omnisend Email Marketing & SMS
Xyramart Kuwait
6 products $30 avg 1 ads
Beauty & Cosmetics skincare store beauty products Avada Boost Sales Trust Badges
139 products $23 avg 109 ads
Beauty & Cosmetics skincare store beauty products
39 products $50 avg 6 ads
Beauty & Cosmetics face care natural skincare
268 products $28 avg 17 ads
Beauty & Cosmetics cosmetics shop beauty products
9 products $9 avg 1 ads
Beauty & Cosmetics beauty store skincare products
81 products $39 avg 1 ads
Beauty & Cosmetics makeup store cosmetics shop Seal Subscriptions App Weglot: AI & Human Translate

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FAQ

How many Shopify Cosmetics shop stores are there?

We currently track 1,403 active Shopify stores in the Cosmetics shop segment.

Are Shopify Cosmetics shop stores growing?

Yes. In the last 30 days, 140 new stores were indexed in the Cosmetics shop segment, showing a 10% monthly growth rate.

What is the average product price in Shopify Cosmetics shop stores?

Among stores with pricing data, the average listed price is about $61, with the most common pricing band at Under $25.

What apps are most popular for Shopify Cosmetics shop stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Bundler ‑ Product Bundles App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.