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Topic
Updated Apr 6, 2026
Shopify

2,591 Shopify Eyewear Stores: Stats & Market Data (2026)

2,591 active Shopify stores fall into the Eyewear segment, with 166 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Electronics, Beauty & Cosmetics. 69% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

69%
Social media
11%
Meta ads
60%
Contact info
Total Stores
2,591
Active Shopify stores
New (30d)
166
Newly added in the last 30 days
Avg. Products
477
Among 2,526 stores with catalog data
Avg. Price
$131
Among 2,499 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

155 77 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

166 new stores were added in the past 30 days (6% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 358 · 14%
10-49 724 · 29%
50-199 732 · 29%
200-999 528 · 21%
1k-4.9k 146 · 6%
5k+ 38 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
85% coverage
Electronics
6% coverage
Beauty & Cosmetics
4% coverage
Health
3% coverage
Jewelry & Watches
2% coverage
Home & Garden
2% coverage
Arts & Entertainment
1% coverage
Hardware 7 Celebrations & Gifts 3 Sporting Goods 3 Travel 3

Among stores with catalog data, the 50-199 product range is most common. The average is 477 products per store. That's larger than the Shopify average of 452. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 484 · 19%
$25-$49 611 · 24%
$50-$99 579 · 23%
$100-$199 394 · 16%
$200-$499 353 · 14%
$500+ 78 · 3%
Store currencies
USD 954 EUR 471 GBP 131 AUD 126 INR 126 CAD 79 MXN 69 BRL 66

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $131 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (65%), Facebook (50%), TikTok (20%).

Instagram
65%
Facebook
50%
TikTok
20%
YouTube
13%
Twitter / X
9%
Pinterest
5%
LinkedIn
4%

Social media adoption is strong at 69%, and 11% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (13%), Google Ads (5%).

Google Analytics
36%
Google Tag Manager
13%
Google Ads
5%
Facebook Pixel
4%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Prestige.

Dawn 23% Horizon 5% Prestige 5% Debut 5% Impulse 3% Symmetry 2% Ella 2% Refresh 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

592 products $74 avg 2 ads
Home & Garden eyewear disposable
551 products $210 avg 2 ads
Electronics eyewear glasses
53 products $35 avg 18 ads
Apparel & Accessories sunglasses eyewear Loox: Product Reviews App & AI
300 products $35 avg 5 ads
Apparel & Accessories eyewear glasses
1,180 products $42 avg 1 ads
Apparel & Accessories eyewear footwear
112 products $47 avg 1 ads
Apparel & Accessories fashion accessories eyewear
57 products $107 avg 2 ads
Apparel & Accessories eyewear glasses Sesami Booking App Smile: Loyalty Program Rewards
140 products $42 avg 11 ads
Apparel & Accessories sunglasses eyewear Lucky Orange Heatmaps & Replay
602 products $36 avg 2 ads
Apparel & Accessories eyeglasses optical store
298 products $59 avg 109 ads
Apparel & Accessories sunglasses eyewear Wishlist Hero
262 products $200 avg 39 ads
Apparel & Accessories blue light glasses sunglasses
38 products $89 avg 2 ads
Apparel & Accessories sunglasses eyewear

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FAQ

How many Shopify Eyewear stores are there?

We currently track 2,591 active Shopify stores in the Eyewear segment.

Are Shopify Eyewear stores growing?

Yes. In the last 30 days, 166 new stores were indexed in the Eyewear segment, showing a 6% monthly growth rate.

What is the average product price in Shopify Eyewear stores?

Among stores with pricing data, the average listed price is about $131, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Eyewear stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.