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Topic
Updated Apr 6, 2026
Shopify

543 Shopify Fitness store Stores: Stats & Market Data (2026)

543 active Shopify stores fall into the Fitness store segment, with 30 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Health, Apparel & Accessories. 64% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

64%
Social media
10%
Meta ads
61%
Contact info
Total Stores
543
Active Shopify stores
New (30d)
30
Newly added in the last 30 days
Avg. Products
207
Among 523 stores with catalog data
Avg. Price
$403
Among 519 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

29 14 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

30 new stores were added in the past 30 days (6% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 161 · 31%
10-49 151 · 29%
50-199 99 · 19%
200-999 91 · 17%
1k-4.9k 20 · 4%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
37% coverage
Health
19% coverage
Apparel & Accessories
11% coverage
Beauty & Cosmetics
3% coverage
Food & Beverages
2% coverage
Home & Garden
1% coverage
Business & Industrial
1% coverage
Hardware
1% coverage
Arts & Entertainment
0% coverage
Education & Courses
0% coverage
Electronics
0% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 207 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 95 · 18%
$25-$49 158 · 30%
$50-$99 83 · 16%
$100-$199 52 · 10%
$200-$499 41 · 8%
$500+ 90 · 17%
Store currencies
USD 258 EUR 79 GBP 46 AUD 37 CAD 28 INR 14 MXN 6 NZD 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $403 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Printful: Print on Demand.

Social media platforms

Instagram (60%), Facebook (48%), YouTube (27%).

Instagram
60%
Facebook
48%
YouTube
27%
TikTok
19%
Twitter / X
14%
LinkedIn
7%
Pinterest
5%

Social media adoption is strong at 64%, and 10% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (37%), Google Tag Manager (18%), Google Ads (8%).

Google Analytics
37%
Google Tag Manager
18%
Google Ads
8%
Facebook Pixel
5%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Refresh.

Dawn 20% Debut 6% Refresh 4% Horizon 3% Impulse 3% Sense 2% Focal 2% Ride 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

23 products $44 avg 1,111 ads
workout equipment fitness store Seal Subscriptions App
679 products $94 avg 44 ads
exercise equipment fitness store Rebuy Personalization Engine
62 products $308 avg 2 ads
Sporting Goods gym equipment fitness store
15 products $135 avg 5 ads
walking treadmill home fitness equipment UpPromote Affiliate Marketing Loox: Product Reviews App & AI
275 products $42 avg 2 ads
Health Food & Beverages supplements fitness store Avada Boost Sales Trust Badges Avada AI SEO Image Optimizer
321 products $60 avg 17 ads
Sporting Goods gym gear sports equipment
179 products $48 avg 1 ads
Apparel & Accessories Home & Garden Jewelry & Watches fitness store sleep masks
18 products $69 avg 9 ads
Sporting Goods home gym equipment resistance bands UpPromote Affiliate Marketing Loox: Product Reviews App & AI
1,933 products $2491 avg 5 ads
Hardware gym equipment fitness store Hextom: Quick Announcement Bar Upsell & Cross Sell — Selleasy
Complete Gyms United Kingdom
441 products $1551 avg 8 ads
goodlife 2.0 Congo (the Democratic Republic of the)
34 products $22 avg 4 ads
Health health supplements wellness products
947 products $881 avg 1 ads
home gym equipment exercise machines Upsell & Cross Sell — Selleasy

Want the full dataset?

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FAQ

How many Shopify Fitness store stores are there?

We currently track 543 active Shopify stores in the Fitness store segment.

Are Shopify Fitness store stores growing?

Yes. In the last 30 days, 30 new stores were indexed in the Fitness store segment, showing a 6% monthly growth rate.

What is the average product price in Shopify Fitness store stores?

Among stores with pricing data, the average listed price is about $403, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Fitness store stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Printful: Print on Demand. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.