1,421 Shopify Online shopping Stores: Stats & Market Data (2026)
1,421 active Shopify stores fall into the Online shopping segment, with 155 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Electronics. 57% maintain social media profiles — Instagram leads — and 16% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
155 new stores were added in the past 30 days (11% of the total), showing steady growth. This is above the Shopify average of 7%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, the 50-199 product range is most common. The average is 1,158 products per store. That's larger than the Shopify average of 451. The strongest country concentrations are United States, India, Pakistan.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $88 because some stores price much higher, pulling it up. That's below the Shopify average of $204.
Popular apps
The most popular are Loox: Product Reviews App & AI, Klaviyo: Email Marketing & SMS, Hextom: Upsell Sales Boost.
Marketing & analytics tools
Google Analytics (33%), Google Tag Manager (11%), Facebook Pixel (5%).
Popular themes
The most used are Dawn, Horizon, Shrine Pro.
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Start Free TrialRepresentative stores
A varied sample — weighted by data completeness, refreshed daily
Hextom: Countdown Timer Bar
Kiwi Size Chart & Recommender
Kiwi Size Chart & Recommender
Loox: Product Reviews App & AI
Fera Product Reviews App
Avada Boost Sales Trust Badges
Avada AI SEO Image Optimizer
Hextom: Upsell Sales Boost
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Start Free TrialFAQ
How many Shopify Online shopping stores are there?
We currently track 1,421 active Shopify stores in the Online shopping segment.
Are Shopify Online shopping stores growing?
Yes. In the last 30 days, 155 new stores were indexed in the Online shopping segment, showing a 11% monthly growth rate.
What is the average product price in Shopify Online shopping stores?
Among stores with pricing data, the average listed price is about $88, with the most common pricing band at Under $25.
What apps are most popular for Shopify Online shopping stores?
The top apps are Loox: Product Reviews App & AI, Klaviyo: Email Marketing & SMS, Hextom: Upsell Sales Boost. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (50%), Facebook (47%), YouTube (15%).
Social media adoption is strong at 57%, and 16% of stores run Meta ad campaigns. That's 9 percentage points below the Shopify average of 66%.