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Shopify topic analytics
Topic
Updated May 25, 2026
Shopify

926 Shopify Pillows Stores: Stats & Market Data (2026)

926 active Shopify stores fall into the Pillows segment, with 125 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Home & Garden, Furniture, Apparel & Accessories. 71% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

71%
Social media
10%
Meta ads
69%
Contact info
Total Stores
926
Active Shopify stores
New (30d)
125
Newly added in the last 30 days
Avg. Products
296
Among 920 stores with catalog data
Avg. Price
$350
Among 917 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

107 53 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

125 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the Shopify average of 29%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 130 · 14%
10-49 300 · 33%
50-199 288 · 31%
200-999 159 · 17%
1k-4.9k 34 · 4%
5k+ 9 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
94% coverage
Furniture
5% coverage
Apparel & Accessories
4% coverage
Arts & Entertainment
1% coverage
Health
1% coverage
Toys & Games
1% coverage
Baby & Kids 4 Beauty & Cosmetics 3 Jewelry & Watches 3 Animals & Pet Supplies 2 General Merchandise 2 Travel 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 296 because some stores carry much larger inventories. That's smaller than the Shopify average of 436. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 86 · 9%
$25-$49 183 · 20%
$50-$99 223 · 24%
$100-$199 194 · 21%
$200-$499 126 · 14%
$500+ 105 · 11%
Store currencies
USD 424 EUR 107 GBP 66 AUD 56 CAD 52 INR 38 MXN 15 PKR 13

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $350. That's above the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (66%), Facebook (58%), YouTube (21%).

Instagram
66%
Facebook
58%
YouTube
21%
TikTok
17%
Pinterest
15%
Twitter / X
11%
LinkedIn
6%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 10% run Meta ads. That's 13 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (49%), Google Tag Manager (20%), Google Ads (7%).

Google Analytics
49%
Google Tag Manager
20%
Google Ads
7%
Facebook Pixel
4%
TikTok Pixel
1%
Pinterest Pixel
1%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 19% Debut 5% Horizon 3% Prestige 3% Impulse 3% Craft 3% Refresh 2% Symmetry 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

87 products $88 avg 11 ads
Home & Garden mattresses pillows 404/301 SC Easy URL Redirects Hulk Contact Form Builder
30 products $30 avg 1 ads
Home & Garden sleep pillows Awin ‑ Affiliate Marketing Bundler ‑ Product Bundles App
205 products $69 avg 2 ads
Home & Garden luxury bedding bedding sets Essential Announcement Bar Simprosys Google Shopping Feed
71 products $23 avg 3 ads
Home & Garden home decor bedding Judge.me Product Reviews App
88 products $20 avg 16 ads
Home & Garden bedding mattress-toppers Avada AI SEO Suite Optimizer Blocky Fraud Filter IP Blocker
43 products $2126 avg 1 ads
Furniture Home & Garden mattresses bed-frames Klaviyo: Email Marketing & SMS Privy ‑ Email, SMS & Pop Ups
7 products $26 avg 2 ads
Home & Garden bedfix sheets Releasit COD Form & Upsells
200 products $57 avg 1 ads
Home & Garden designer bedding home storage Hulk Contact Form Builder Swym Wishlist Plus
24 products $621 avg 1 ads
Home & Garden bedding pillows Kaching Bundles App & Upsells Elevar Conversion Tracking
26 products $205 avg 3 ads
Home & Garden sleep accessories home bedding UpPromote Affiliate Marketing TA Banner Slider, Sales Pop up
10 products $111 avg 12 ads
Home & Garden comfort relaxation Afterpay On‑Site Messaging Klaviyo: Email Marketing & SMS
10 products $38 avg 1 ads
Home & Garden bedding mattresses

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FAQ

How many Shopify Pillows stores are there?

We currently track 926 active Shopify stores in the Pillows segment.

Are Shopify Pillows stores growing?

Yes. In the last 30 days, 125 new stores were indexed in the Pillows segment, showing a 13% monthly growth rate.

What is the average product price in Shopify Pillows stores?

Among stores with pricing data, the average listed price is about $350, with the most common pricing band at $50-$99.

What apps are most popular for Shopify Pillows stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.