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Topic
Updated Apr 6, 2026
Shopify

279 Shopify Scented products Stores: Stats & Market Data (2026)

279 active Shopify stores fall into the Scented products segment, with 17 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Celebrations & Gifts. 66% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

66%
Social media
9%
Meta ads
44%
Contact info
Total Stores
279
Active Shopify stores
New (30d)
17
Newly added in the last 30 days
Avg. Products
135
Among 274 stores with catalog data
Avg. Price
$35
Among 273 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15 7 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

17 new stores were added in the past 30 days (6% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 40 · 15%
10-49 114 · 42%
50-199 78 · 28%
200-999 36 · 13%
1k-4.9k 6 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
53% coverage
Home & Garden
42% coverage
Celebrations & Gifts
5% coverage
Arts & Entertainment
1% coverage
Adult
0% coverage
Apparel & Accessories
0% coverage
Books & Literature
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 135 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 163 · 60%
$25-$49 65 · 24%
$50-$99 26 · 10%
$100-$199 12 · 4%
$200-$499 7 · 3%
Store currencies
USD 109 EUR 44 GBP 32 PKR 16 INR 12 AUD 10 EGP 7 AED 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $35 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are UpPromote Affiliate Marketing, Bundler ‑ Product Bundles App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (61%), Facebook (42%), TikTok (25%).

Instagram
61%
Facebook
42%
TikTok
25%
YouTube
8%
Twitter / X
6%
Pinterest
5%
LinkedIn
1%

Social media adoption is strong at 66%, and 9% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (5%), Facebook Pixel (3%).

Google Analytics
26%
Google Tag Manager
5%
Facebook Pixel
3%
Google Ads
3%
TikTok Pixel
3%

Popular themes

The most used are Dawn, Horizon, Craft.

Dawn 25% Horizon 8% Craft 6% Debut 5% Prestige 4% Sense 4% Refresh 3% Spotlight 3%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

90 products $52 avg 1 ads
Beauty & Cosmetics perfume store fragrance shop
290 products $18 avg 7 ads
Home & Garden wax melts scented products
Ordolia United Kingdom
1,796 products $56 avg 236 ads
Home & Garden kitchen cleaner air freshener Kiwi Size Chart & Recommender Loox: Product Reviews App & AI
8 products $14 avg 1 ads
Home & Garden home decor fragrance
2,619 products $37 avg
Beauty & Cosmetics perfume store fragrance shop
Aromati India
30 products $20 avg
car fragrance perfume testers Pop Convert ‑ Pop Ups, Banners
95 products $114 avg
Beauty & Cosmetics perfume store fragrance shop
Fragrance One United States
22 products $279 avg
Beauty & Cosmetics perfume store fragrance shop
38 products $84 avg
Beauty & Cosmetics perfume fragrance store Ryviu: Product Reviews App
lavish_extensions-4167 United Arab Emirates
22 products $257 avg
Beauty & Cosmetics perfume home fragrance
Dziris Pakistan
60 products $15 avg 1 ads
Beauty & Cosmetics luxury perfumes premium fragrances
24 products $36 avg
Beauty & Cosmetics beard oil hair perfume UpPromote Affiliate Marketing Seal Subscriptions App

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FAQ

How many Shopify Scented products stores are there?

We currently track 279 active Shopify stores in the Scented products segment.

Are Shopify Scented products stores growing?

Yes. In the last 30 days, 17 new stores were indexed in the Scented products segment, showing a 6% monthly growth rate.

What is the average product price in Shopify Scented products stores?

Among stores with pricing data, the average listed price is about $35, with the most common pricing band at Under $25.

What apps are most popular for Shopify Scented products stores?

The top apps are UpPromote Affiliate Marketing, Bundler ‑ Product Bundles App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.