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Shopify topic analytics
Topic
Updated Apr 6, 2026
Shopify

368 Shopify Towels Stores: Stats & Market Data (2026)

368 active Shopify stores fall into the Towels segment, with 13 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Celebrations & Gifts. 74% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

74%
Social media
12%
Meta ads
67%
Contact info
Total Stores
368
Active Shopify stores
New (30d)
13
Newly added in the last 30 days
Avg. Products
243
Among 364 stores with catalog data
Avg. Price
$55
Among 364 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

16 8 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

13 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 40 · 11%
10-49 121 · 33%
50-199 112 · 31%
200-999 74 · 20%
1k-4.9k 15 · 4%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
88% coverage
Apparel & Accessories
13% coverage
Celebrations & Gifts
2% coverage
Arts & Entertainment
1% coverage
Baby & Kids
1% coverage
Beauty & Cosmetics
1% coverage
Sporting Goods
1% coverage
Food & Beverages 1 Furniture 1 Health 1 Travel 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 243 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 124 · 34%
$25-$49 121 · 33%
$50-$99 85 · 23%
$100-$199 23 · 6%
$200-$499 9 · 2%
$500+ 2 · 1%
Store currencies
USD 129 EUR 56 AUD 25 GBP 21 JPY 16 INR 15 EGP 14 PKR 14

Among stores with pricing data, the most common price range is Under $25. The average is higher at $55 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App, Hextom: Free Shipping Bar.

Social media platforms

Instagram (70%), Facebook (58%), TikTok (20%).

Instagram
70%
Facebook
58%
TikTok
20%
YouTube
14%
Twitter / X
11%
Pinterest
9%
LinkedIn
4%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 12% run Meta ads. That's 8 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (51%), Google Tag Manager (17%), Google Ads (6%).

Google Analytics
51%
Google Tag Manager
17%
Google Ads
6%
Facebook Pixel
4%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Prestige.

Dawn 23% Debut 5% Prestige 4% Impulse 3% Horizon 3% Minimog - Os 2.0 2% Symmetry 2% Craft 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

914 products $13 avg 46 ads
Home & Garden bed sheets home essentials Kiwi Size Chart & Recommender Ctx: WhatsApp Chat + Marketing
44 products $64 avg 1 ads
Home & Garden luxury linens bed linens
63 products $9 avg 9 ads
Home & Garden gift towels Hextom: Countdown Timer Bar
Lane Linen Australia
288 products $40 avg 3 ads
Home & Garden bedding towels Bundler ‑ Product Bundles App Klaviyo: Email Marketing & SMS
60 products $26 avg 9 ads
Home & Garden luxury textiles fabrics Bundler ‑ Product Bundles App
473 products $50 avg 1 ads
Home & Garden bed linens towels
136 products $10 avg 4 ads
Home & Garden bedding towels
28 products $138 avg 5 ads
Home & Garden bathroom essentials towels
218 products $16 avg
Home & Garden wholesale beach accessories
74 products $36 avg
Apparel & Accessories travel accessories sun protection Klaviyo: Email Marketing & SMS
23 products $89 avg
Home & Garden sustainable home textiles bed linen

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FAQ

How many Shopify Towels stores are there?

We currently track 368 active Shopify stores in the Towels segment.

Are Shopify Towels stores growing?

Yes. In the last 30 days, 13 new stores were indexed in the Towels segment, showing a 4% monthly growth rate.

What is the average product price in Shopify Towels stores?

Among stores with pricing data, the average listed price is about $55, with the most common pricing band at Under $25.

What apps are most popular for Shopify Towels stores?

The top apps are Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App, Hextom: Free Shipping Bar. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.