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Topic
Updated June 8, 2026
Shopify

660 Shopify Unique home decor Stores: Stats & Market Data (2026)

660 active Shopify stores fall into the Unique home decor segment, with 256 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Home & Garden, Apparel & Accessories, Celebrations & Gifts. 69% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

69%
Social media
3%
Meta ads
49%
Contact info
Total Stores
660
Active Shopify stores
New (30d)
256
Newly added in the last 30 days
Avg. Products
321
Among 656 stores with catalog data
Avg. Price
$111
Among 654 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

257 128 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

256 new stores were added in the past 30 days — 39% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 33 · 5%
10-49 204 · 31%
50-199 243 · 37%
200-999 136 · 21%
1k-4.9k 35 · 5%
5k+ 5 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
86% coverage
Apparel & Accessories
26% coverage
Celebrations & Gifts
23% coverage
Jewelry & Watches
14% coverage
Arts & Entertainment
14% coverage
Toys & Games
5% coverage
General Merchandise
3% coverage
Furniture
2% coverage
Books & Literature
1% coverage
Food & Beverages
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 321 products per store. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 205 · 31%
$25-$49 234 · 36%
$50-$99 96 · 15%
$100-$199 62 · 9%
$200-$499 32 · 5%
$500+ 25 · 4%
Store currencies
USD 333 EUR 114 GBP 58 CAD 43 AUD 26 INR 9 NZD 9 JPY 8

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $111 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (64%), Facebook (48%), TikTok (20%).

Instagram
64%
Facebook
48%
TikTok
20%
Pinterest
13%
YouTube
13%
Twitter / X
8%
LinkedIn
2%

Social media adoption is strong at 69%, and 3% of stores run Meta ad campaigns. That's 10 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (5%), Google Ads (3%).

Google Analytics
33%
Google Tag Manager
5%
Google Ads
3%
Facebook Pixel
2%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Horizon, Craft.

Dawn 26% Horizon 7% Craft 6% Debut 4% Studio 4% Spotlight 3% Prestige 2% Tinker 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

viln United States
653 products $47 avg 4 ads
Apparel & Accessories Home & Garden statement accessories bold apparel Blockify Fraud Filter, Blocker BUCKS Currency Converter PRO++
12 products $119 avg 2 ads
Home & Garden unique home decor practical household items Kaching Bundles App & Upsells Simprosys Google Shopping Feed
94 products $271 avg 1 ads
Home & Garden unique home decor mexican artisan crafts FBP: Fast Bundle & Upsell App Klaviyo: Email Marketing & SMS
Sjop South Africa
137 products $6 avg
Celebrations & Gifts Home & Garden quirky gifts homeware online Shopify Inbox PageFly Landing Page Builder
87 products $42 avg
Home & Garden Celebrations & Gifts pottery mug fantasy planter
98 products $49 avg
Jewelry & Watches Home & Garden artistic jewelry fairytale jewelry
valycart United Kingdom
31 products $14 avg
Home & Garden home decor online buy home decor Shopify Inbox
230 products $13 avg
Home & Garden handmade candles scented candles BSS B2B Wholesale Pricing Privy ‑ Email, SMS & Pop Ups
387 products $66 avg
Celebrations & Gifts custom wind chimes personalized gifts Avada AI SEO Suite Optimizer C‑EDD: Estimated Delivery Date
64 products $25 avg
Apparel & Accessories Home & Garden custom t-shirts graphic hoodies Image Variant Automator Judge.me Product Reviews App
84 products $66 avg
Celebrations & Gifts Home & Garden welsh love spoons carved wooden spoons
17 products $18 avg
Home & Garden handmade home décor unique home décor Poptin Exit Popup Email Pop Up

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FAQ

How many Shopify Unique home decor stores are there?

We currently track 660 active Shopify stores in the Unique home decor segment.

Are Shopify Unique home decor stores growing?

Yes. In the last 30 days, 256 new stores were indexed in the Unique home decor segment, showing a 39% monthly growth rate.

What is the average product price in Shopify Unique home decor stores?

Among stores with pricing data, the average listed price is about $111, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Unique home decor stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.