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Wix subcategory analytics
Subcategory
Updated June 29, 2026
Wix

363 Wix Paper & Notebooks Stores: Stats & Market Data (2026)

363 active Wix stores fall into the Paper & Notebooks segment, with 31 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Office Supplies, Books & Literature, Celebrations & Gifts. 71% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

71%
Social media
1%
Meta ads
78%
Contact info
Total Stores
363
Active Wix stores
New (30d)
31
Newly added in the last 30 days
Avg. Products
291
Among 362 stores with catalog data
Avg. Price
$30
Among 231 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

47 23 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

31 new stores were added in the past 30 days (9% of the total), showing steady growth. This is below the Wix average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 65 · 18%
10-49 116 · 32%
50-199 97 · 27%
200-999 67 · 19%
1k-4.9k 15 · 4%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Office Supplies
100% coverage
Books & Literature
6% coverage
Celebrations & Gifts
4% coverage
Arts & Entertainment
3% coverage
Education & Courses
3% coverage
Home & Garden
3% coverage
Baby & Kids
2% coverage
Apparel & Accessories
1% coverage
Business & Industrial
1% coverage
Electronics
1% coverage
Toys & Games
1% coverage
Furniture
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 291 because some stores carry much larger inventories. That's larger than the Wix average of 68. The strongest country concentrations are United States, Brazil, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 163 · 71%
$25-$49 40 · 17%
$50-$99 18 · 8%
$100-$199 8 · 3%
$500+ 2 · 1%
Store currencies
USD 104 EUR 47 BRL 29 INR 28 GBP 19 CAD 12 MXN 12 TRY 12

Among stores with pricing data, the most common price range is Under $25. The average is higher at $30 because some stores price much higher, pulling it up. That's below the Wix average of $371.

Social media platforms

Instagram (61%), Facebook (47%), YouTube (12%).

Instagram
61%
Facebook
47%
YouTube
12%
TikTok
10%
LinkedIn
8%
Pinterest
8%
Twitter / X
8%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 1% run Meta ads. That's 8 percentage points above the Wix average of 63%.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (2%), Facebook Pixel (1%).

Google Analytics
3%
Google Tag Manager
2%
Facebook Pixel
1%
Google Ads
1%
Pinterest Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

70 products $67 avg
Office Supplies Office Supplies Cleaning Supplies
12 products $14 avg
Office Supplies Arts & Entertainment Art Supplies Office Supplies
56 products $23 avg
Office Supplies
33 products $20 avg
Office Supplies Baby & Kids
511 products $9 avg
Office Supplies Office Supplies
9 products $40 avg
Office Supplies Stationery Office Supplies
160 products $4 avg
Office Supplies
55 products $6 avg 1 ads
Office Supplies Office Supplies Stationery
134 products $6 avg
Baby & Kids Office Supplies
4,039 products $27 avg
Office Supplies
77 products $19 avg
Office Supplies Gifts

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FAQ

How many Wix Paper & Notebooks stores are there?

We currently track 363 active Wix stores in the Paper & Notebooks segment.

Are Wix Paper & Notebooks stores growing?

Yes. In the last 30 days, 31 new stores were indexed in the Paper & Notebooks segment, showing a 9% monthly growth rate.

What is the average product price in Wix Paper & Notebooks stores?

Among stores with pricing data, the average listed price is about $30, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.