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Wix subcategory analytics
Subcategory
Updated May 18, 2026
Wix

331 Wix Paper & Notebooks Stores: Stats & Market Data (2026)

331 active Wix stores fall into the Paper & Notebooks segment, with 47 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Office Supplies, Books & Literature, Celebrations & Gifts. 72% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

72%
Social media
2%
Meta ads
79%
Contact info
Total Stores
331
Active Wix stores
New (30d)
47
Newly added in the last 30 days
Avg. Products
300
Among 330 stores with catalog data
Avg. Price
$43
Among 209 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

34 17 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

47 new stores were added in the past 30 days (14% of the total), showing steady growth. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 77 · 23%
10-49 101 · 31%
50-199 79 · 24%
200-999 57 · 17%
1k-4.9k 14 · 4%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Office Supplies
100% coverage
Books & Literature
7% coverage
Celebrations & Gifts
4% coverage
Arts & Entertainment
4% coverage
Baby & Kids
3% coverage
Education & Courses
3% coverage
Home & Garden
2% coverage
Apparel & Accessories
1% coverage
Business & Industrial
1% coverage
Electronics
1% coverage
Toys & Games
1% coverage
Furniture
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 300 because some stores carry much larger inventories. That's larger than the Wix average of 78. The strongest country concentrations are United States, India, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 146 · 70%
$25-$49 34 · 16%
$50-$99 15 · 7%
$100-$199 8 · 4%
$200-$499 2 · 1%
$500+ 4 · 2%
Store currencies
USD 102 EUR 40 BRL 24 INR 24 GBP 17 TRY 12 CAD 11 MXN 11

Among stores with pricing data, the most common price range is Under $25. The average is higher at $43 because some stores price much higher, pulling it up. That's below the Wix average of $365.

Social media platforms

Instagram (62%), Facebook (47%), TikTok (11%).

Instagram
62%
Facebook
47%
TikTok
11%
YouTube
11%
LinkedIn
8%
Pinterest
8%
Twitter / X
8%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 2% run Meta ads.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (2%), Google Ads (2%).

Google Analytics
3%
Google Tag Manager
2%
Google Ads
2%
Facebook Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

54 products $34 avg 2 ads
Office Supplies stationery planner
5 products $2 avg
Office Supplies stationery store office supplies
384 products $6 avg
Office Supplies stationery shop office supplies
68 products $8 avg
Office Supplies moderationsbedarf meetings
GREY RAY Thailand
26 products $4 avg
Office Supplies stationery writing tools
13 products $15 avg
Office Supplies custom mugs personalized notebooks
14 products $20 avg
Office Supplies notebooks planners
98 products $12 avg
Office Supplies personalized notebooks disco notebooks
68 products $2 avg
Office Supplies custom planners bulk calendars
2,023 products $154 avg
Office Supplies stationery office supplies
125 products $14 avg
Office Supplies stationery office supplies

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FAQ

How many Wix Paper & Notebooks stores are there?

We currently track 331 active Wix stores in the Paper & Notebooks segment.

Are Wix Paper & Notebooks stores growing?

Yes. In the last 30 days, 47 new stores were indexed in the Paper & Notebooks segment, showing a 14% monthly growth rate.

What is the average product price in Wix Paper & Notebooks stores?

Among stores with pricing data, the average listed price is about $43, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.