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Wix subcategory analytics
Subcategory
Updated June 8, 2026
Wix

396 Wix Water Sports Stores: Stats & Market Data (2026)

396 active Wix stores fall into the Water Sports segment, with 62 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Apparel & Accessories, Travel. 80% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

80%
Social media
1%
Meta ads
80%
Contact info
Total Stores
396
Active Wix stores
New (30d)
62
Newly added in the last 30 days
Avg. Products
53
Among 394 stores with catalog data
Avg. Price
$1,045
Among 246 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

61 30 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

62 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 120 · 30%
10-49 200 · 51%
50-199 56 · 14%
200-999 14 · 4%
1k-4.9k 4 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Apparel & Accessories
3% coverage
Travel
3% coverage
Baby & Kids
1% coverage
Education & Courses
1% coverage
Vehicles & Parts
1% coverage
Toys & Games
1% coverage
Electronics
1% coverage
Health
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 53 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 48 · 20%
$25-$49 54 · 22%
$50-$99 41 · 17%
$100-$199 29 · 12%
$200-$499 28 · 11%
$500+ 46 · 19%
Store currencies
USD 183 EUR 63 GBP 35 CAD 20 AUD 12 JPY 11 BRL 7 MXN 7

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $1,045 because some stores price much higher, pulling it up. That's above the Wix average of $368.

Social media platforms

Instagram (70%), Facebook (66%), YouTube (23%).

Instagram
70%
Facebook
66%
YouTube
23%
Twitter / X
12%
TikTok
8%
LinkedIn
6%
Pinterest
3%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 1% run Meta ads. That's 16 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Ads (4%), Google Analytics (3%), Google Tag Manager (2%).

Google Ads
4%
Google Analytics
3%
Google Tag Manager
2%
Facebook Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

53 products $143 avg 2 ads
Sporting Goods diving mask underwater housing
103 products $156 avg
Apparel & Accessories Sporting Goods women's swimwear sun protection swimwear
76 products $837 avg
Sporting Goods sailing equipment boat accessories
29 products $74 avg
Sporting Goods swimming equipment fins and paddles
337 products $306 avg
Sporting Goods kitesurfing gear wetsuits
17 products $49 avg
Sporting Goods Baby & Kids swimming lessons baby swim
30 products $41 avg
Sporting Goods surf wear rash guard
12 products $56 avg
Sporting Goods Travel kayak tours canoe rentals
21 products $234 avg
Sporting Goods wake surf gear watersport accessories
257 products $1615 avg
Sporting Goods kayaks whitewater equipment
22 products $27 avg
Sporting Goods fishing tackle salmon fishing gear
16 products $37 avg
Sporting Goods shark repellent bracelet surf safety gear

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FAQ

How many Wix Water Sports stores are there?

We currently track 396 active Wix stores in the Water Sports segment.

Are Wix Water Sports stores growing?

Yes. In the last 30 days, 62 new stores were indexed in the Water Sports segment, showing a 16% monthly growth rate.

What is the average product price in Wix Water Sports stores?

Among stores with pricing data, the average listed price is about $1,045, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.