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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

550 Wix All products Stores: Stats & Market Data (2026)

550 active Wix stores fall into the All products segment, with 104 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 60% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

60%
Social media
1%
Meta ads
61%
Contact info
Total Stores
550
Active Wix stores
New (30d)
104
Newly added in the last 30 days
Avg. Products
20
Among 549 stores with catalog data
Avg. Price
$98
Among 87 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

99 49 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

104 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is above the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 203 · 37%
10-49 322 · 59%
50-199 20 · 4%
200-999 3 · 1%
1k-4.9k 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
19% coverage
Home & Garden
16% coverage
Arts & Entertainment
14% coverage
Electronics
9% coverage
Food & Beverages
6% coverage
Books & Literature
5% coverage
Beauty & Cosmetics
3% coverage
Celebrations & Gifts
3% coverage
Health
3% coverage
Business & Industrial
2% coverage
Education & Courses
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 20 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 36 · 41%
$25-$49 25 · 29%
$50-$99 7 · 8%
$100-$199 13 · 15%
$200-$499 2 · 2%
$500+ 4 · 5%
Store currencies
USD 264 EUR 44 GBP 39 BRL 30 CAD 26 MXN 22 TRY 20 INR 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $98 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (50%), Facebook (36%), YouTube (14%).

Instagram
50%
Facebook
36%
YouTube
14%
TikTok
12%
LinkedIn
11%
Twitter / X
9%
Pinterest
3%

Social media adoption is strong at 60%, and 1% of stores run Meta ad campaigns. That's 14 percentage points below the Wix average of 74%.

Marketing & analytics tools

Google Tag Manager (2%), Google Analytics (1%), Google Ads (1%).

Google Tag Manager
2%
Google Analytics
1%
Google Ads
1%
Facebook Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

21 products $12 avg
Apparel & Accessories sale new arrivals
7 products $31 avg
19 products $6 avg
Home & Garden Food & Beverages bath kitchen
7 products $28 avg
Toys & Games Arts & Entertainment pokemon tcg anime figures
32 products $275 avg
Apparel & Accessories leather clothing feminine
41 products $9 avg
Home | Lily Glass United States
39 products $41 avg
Home & Garden ceramics all products
20 products $17 avg
Home & Garden kitchen essentials home decor
20 products $792 avg
Sporting Goods Health sports equipment nutritional products
Home | Bigmrtong United Kingdom
28 products $56 avg
Arts & Entertainment all products denizens of the pages
15 products $28 avg
Food & Beverages herbal tea accessories
pullupbarcafe.co.uk United Kingdom
16 products $36 avg
Apparel & Accessories Home & Garden clothing apparel

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FAQ

How many Wix All products stores are there?

We currently track 550 active Wix stores in the All products segment.

Are Wix All products stores growing?

Yes. In the last 30 days, 104 new stores were indexed in the All products segment, showing a 19% monthly growth rate.

What is the average product price in Wix All products stores?

Among stores with pricing data, the average listed price is about $98, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.