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Wix country analytics
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Updated June 8, 2026
Wix

2,204 Wix Stores in Colombia: Stats & Trends (2026)

We track 2,204 active Wix stores in Colombia, with 635 newly added in the last 30 days (29% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Food & Beverages. 81% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

81%
Social media
0%
Meta ads
82%
Contact info
Total Stores
2,204
Active Wix stores
New (30d)
635
Newly added in the last 30 days
Avg. Products
103
Among 2,186 stores with catalog data
Avg. Price
$759
Among 1,180 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

595 297 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

635 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 640 · 29%
10-49 921 · 42%
50-199 409 · 19%
200-999 177 · 8%
1k-4.9k 39 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
10% coverage
Home & Garden
8% coverage
Food & Beverages
8% coverage
Arts & Entertainment
7% coverage
Electronics
5% coverage
Beauty & Cosmetics
4% coverage
Health
4% coverage
Business & Industrial
3% coverage
Hardware
3% coverage
Education & Courses
3% coverage
Celebrations & Gifts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 103 because some stores carry much larger inventories. That's larger than the Wix average of 73. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 623 · 53%
$25-$49 184 · 16%
$50-$99 135 · 11%
$100-$199 73 · 6%
$200-$499 77 · 7%
$500+ 88 · 7%
Store currencies
COP 2,104 USD 84 EUR 3 MXN 3 CAD 2 DOP 2 VES 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $759 because some stores price much higher, pulling it up. That's above the Wix average of $368.

Social media platforms

Instagram (74%), Facebook (56%), TikTok (19%).

Instagram
74%
Facebook
56%
TikTok
19%
YouTube
18%
LinkedIn
11%
Twitter / X
11%
Pinterest
2%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 0% run Meta ads. That's 16 percentage points above the Wix average of 65%.

Marketing & analytics tools

Google Tag Manager (4%), Google Analytics (4%), Facebook Pixel (2%).

Google Tag Manager
4%
Google Analytics
4%
Facebook Pixel
2%
Google Ads
2%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

198 products $91 avg 1 ads
Apparel & Accessories summer wear women's clothing
27 products $66 avg
Vehicles & Parts ford repuestos
927 products $55 avg
Animals & Pet Supplies pet grooming dog grooming tools
10 products $10 avg
Books & Literature literature caribbean
152 products $23 avg
Animals & Pet Supplies pet food veterinary products
84 products $3 avg
Food & Beverages ice cream shop artisanal popsicles
12 products
Apparel & Accessories boutique women's fashion
219 products $105 avg
Apparel & Accessories Celebrations & Gifts boho hippie
10 products $77 avg
Apparel & Accessories men clothing fashion store
259 products $904 avg
Furniture office furniture modern office
63 products $16 avg
Beauty & Cosmetics dermocosmetics professional
65 products $12 avg
Apparel & Accessories second hand clothing medellín fashion

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FAQ

How many Wix stores are in Colombia?

Our database tracks 2,204 active Wix stores in Colombia.

How fast is the Colombia Wix market growing?

In the past 30 days, 635 new Wix stores were indexed in Colombia, reflecting a 29% monthly growth rate.

What is the average catalog size for Colombia Wix stores?

Among Wix stores in Colombia with catalog data, the average is about 103 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.