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Topic
Updated Apr 6, 2026
Wix

268 Wix Athletic apparel Stores: Stats & Market Data (2026)

268 active Wix stores fall into the Athletic apparel segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Sporting Goods, Education & Courses. 80% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

80%
Social media
1%
Meta ads
99%
Contact info
Total Stores
268
Active Wix stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
73
Among 262 stores with catalog data
Avg. Price
$44
Among 153 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10 5 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

8 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 97 · 37%
10-49 120 · 46%
50-199 34 · 13%
200-999 6 · 2%
1k-4.9k 5 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
73% coverage
Sporting Goods
28% coverage
Education & Courses
1% coverage
Celebrations & Gifts
0% coverage
Health
0% coverage
Home & Garden
0% coverage
Toys & Games
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 73 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Mexico.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 27 · 18%
$25-$49 91 · 59%
$50-$99 30 · 20%
$100-$199 3 · 2%
$200-$499 2 · 1%
Store currencies
USD 160 EUR 26 GBP 17 CAD 15 MXN 10 AUD 9 ZAR 5 CHF 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $44 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (70%), Facebook (59%), YouTube (18%).

Instagram
70%
Facebook
59%
YouTube
18%
TikTok
14%
Twitter / X
13%
LinkedIn
7%
Pinterest
5%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (3%), Google Ads (3%), Facebook Pixel (1%).

Google Analytics
3%
Google Ads
3%
Facebook Pixel
1%
Google Tag Manager
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,443 products $50 avg 3 ads
Apparel & Accessories sportswear football merchandise
118 products $24 avg
Apparel & Accessories sportswear activewear
33 products $45 avg
Apparel & Accessories athletic apparel sportswear
Gear | Live2move South Africa
14 products $12 avg
Apparel & Accessories activewear athletic apparel
50 products $48 avg
Apparel & Accessories athletic apparel sportswear
14 products $30 avg
Apparel & Accessories sportswear athletic apparel
27 products $92 avg
Apparel & Accessories fitness clothing athletic apparel
72 products $45 avg
Apparel & Accessories athletic apparel casual t-shirts
42 products $37 avg
Apparel & Accessories womens activewear athletic apparel
6 products $47 avg
Apparel & Accessories gym clothing sportswear
17 products $30 avg
Apparel & Accessories mens graphic tees motivational t-shirts
1,525 products $49 avg
Sporting Goods Apparel & Accessories sports equipment school uniforms

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FAQ

How many Wix Athletic apparel stores are there?

We currently track 268 active Wix stores in the Athletic apparel segment.

Are Wix Athletic apparel stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Athletic apparel segment, showing a 3% monthly growth rate.

What is the average product price in Wix Athletic apparel stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.