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Wix topic analytics
Topic
Updated May 18, 2026
Wix

446 Wix Beauty services Stores: Stats & Market Data (2026)

446 active Wix stores fall into the Beauty services segment, with 31 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Health. 85% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

85%
Social media
1%
Meta ads
76%
Contact info
Total Stores
446
Active Wix stores
New (30d)
31
Newly added in the last 30 days
Avg. Products
30
Among 446 stores with catalog data
Avg. Price
$118
Among 287 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

25 12 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

31 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Wix average of 31%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 175 · 39%
10-49 213 · 48%
50-199 50 · 11%
200-999 7 · 2%
1k-4.9k 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
96% coverage
Apparel & Accessories
2% coverage
Health
2% coverage
Celebrations & Gifts
1% coverage
Wedding 2 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 30 because some stores carry much larger inventories. That's smaller than the Wix average of 77. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 102 · 36%
$25-$49 77 · 27%
$50-$99 64 · 22%
$100-$199 27 · 9%
$200-$499 7 · 2%
$500+ 10 · 3%
Store currencies
USD 296 EUR 36 CAD 33 GBP 25 AUD 19 BRL 5 SEK 3 CHF 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $118 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (79%), Facebook (68%), TikTok (15%).

Instagram
79%
Facebook
68%
TikTok
15%
YouTube
9%
Twitter / X
7%
Pinterest
6%
LinkedIn
6%

Social media engagement is exceptionally high: 85% of stores maintain social profiles and 1% run Meta ads. That's 17 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (3%), Google Ads (1%).

Google Analytics
4%
Google Tag Manager
3%
Google Ads
1%
Facebook Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

154 products $61 avg
Beauty & Cosmetics spa skincare products
7 products $24 avg
Beauty & Cosmetics nail salon manicure
5 products $11 avg
Beauty & Cosmetics cosmetology hair care
23 products $16 avg
Beauty & Cosmetics makeup artist beauty services
46 products $18 avg
Beauty & Cosmetics hair salon hair coloring
108 products $51 avg
Beauty & Cosmetics spa beauty services
HOME | E&S Lash United States
41 products $14 avg
Beauty & Cosmetics eyelashes beauty services
12 products $77 avg
Beauty & Cosmetics mobile makeup beauty services
21 products $25 avg
Beauty & Cosmetics hair salon upscale salon
27 products $87 avg
Beauty & Cosmetics beauty services beauty salon
10 products $16 avg
Beauty & Cosmetics nail salon beauty services
5 products $106 avg
Beauty & Cosmetics professional makeup artist beauty services

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FAQ

How many Wix Beauty services stores are there?

We currently track 446 active Wix stores in the Beauty services segment.

Are Wix Beauty services stores growing?

Yes. In the last 30 days, 31 new stores were indexed in the Beauty services segment, showing a 7% monthly growth rate.

What is the average product price in Wix Beauty services stores?

Among stores with pricing data, the average listed price is about $118, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.