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Topic
Updated Apr 27, 2026
Wix

455 Wix Beauty services Stores: Stats & Market Data (2026)

455 active Wix stores fall into the Beauty services segment, with 24 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Apparel & Accessories. 85% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

85%
Social media
1%
Meta ads
76%
Contact info
Total Stores
455
Active Wix stores
New (30d)
24
Newly added in the last 30 days
Avg. Products
29
Among 451 stores with catalog data
Avg. Price
$118
Among 290 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

23 11 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

24 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 181 · 40%
10-49 212 · 47%
50-199 50 · 11%
200-999 7 · 2%
1k-4.9k 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
96% coverage
Health
2% coverage
Apparel & Accessories
2% coverage
Celebrations & Gifts
1% coverage
Wedding 2 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 29 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 102 · 35%
$25-$49 77 · 27%
$50-$99 66 · 23%
$100-$199 28 · 10%
$200-$499 7 · 2%
$500+ 10 · 3%
Store currencies
USD 306 EUR 36 CAD 31 GBP 26 AUD 19 BRL 5 SEK 3 BSD 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $118 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (79%), Facebook (68%), TikTok (14%).

Instagram
79%
Facebook
68%
TikTok
14%
YouTube
9%
Twitter / X
7%
Pinterest
6%
LinkedIn
5%

Social media engagement is exceptionally high: 85% of stores maintain social profiles and 1% run Meta ads. That's 11 percentage points above the Wix average of 74%.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (3%), Facebook Pixel (1%).

Google Analytics
4%
Google Tag Manager
3%
Facebook Pixel
1%
Google Ads
1%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

175 products $70 avg 2 ads
Beauty & Cosmetics aesthetic treatments skincare products
77 products $26 avg
Beauty & Cosmetics cosmetic salon professional skincare
12 products $56 avg
Beauty & Cosmetics nail salon hair salon
84 products $36 avg
Beauty & Cosmetics skincare beauty services
5 products $17 avg
Beauty & Cosmetics hair salon beauty services
12 products $15 avg
Beauty & Cosmetics eyelash extensions beauty services
50 products $33 avg
Beauty & Cosmetics Health skincare treatments beauty services
Home United States
63 products $48 avg
Beauty & Cosmetics beauty skincare
25 products $30 avg
Beauty & Cosmetics vegan skincare beauty services
8 products $13 avg
Beauty & Cosmetics body sculpting training courses
12 products $167 avg
Beauty & Cosmetics beauty salon hair salon
12 products $51 avg
Beauty & Cosmetics hair salon blowout

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FAQ

How many Wix Beauty services stores are there?

We currently track 455 active Wix stores in the Beauty services segment.

Are Wix Beauty services stores growing?

Yes. In the last 30 days, 24 new stores were indexed in the Beauty services segment, showing a 5% monthly growth rate.

What is the average product price in Wix Beauty services stores?

Among stores with pricing data, the average listed price is about $118, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.