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Topic
Updated May 25, 2026
Wix

60 Wix Cosmetic products Stores: Stats & Market Data (2026)

60 active Wix stores fall into the Cosmetic products segment, with 20 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Food & Beverages. 67% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

67%
Social media
0%
Meta ads
82%
Contact info
Total Stores
60
Active Wix stores
New (30d)
20
Newly added in the last 30 days
Avg. Products
130
Among 60 stores with catalog data
Avg. Price
$36
Among 36 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

20 10 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

20 new stores were added in the past 30 days — 33% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4 · 7%
10-49 33 · 55%
50-199 15 · 25%
200-999 7 · 12%
1k-4.9k 1 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Apparel & Accessories
5% coverage
Food & Beverages
5% coverage
Electronics
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 130 because some stores carry much larger inventories. That's larger than the Wix average of 75. The strongest country concentrations are United States, United Kingdom, Mexico.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 21 · 58%
$25-$49 8 · 22%
$50-$99 5 · 14%
$100-$199 2 · 6%
Store currencies
USD 21 EUR 12 GBP 6 MXN 4 CAD 3 ILS 2 INR 2 ZAR 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $36 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (58%), Facebook (48%), LinkedIn (7%).

Instagram
58%
Facebook
48%
LinkedIn
7%
Pinterest
7%
TikTok
7%
YouTube
7%
Twitter / X
2%

Social media adoption is strong at 67%, and 0% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (2%).

Google Analytics
3%
Google Tag Manager
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

32 products $48 avg
Beauty & Cosmetics mink lashes beauty makeup
22 products $22 avg
Beauty & Cosmetics lip gloss face primer
22 products $10 avg
Beauty & Cosmetics lip liner lip gloss
117 products $46 avg
Beauty & Cosmetics derma skincare store cosmetic products
281 products $61 avg
Beauty & Cosmetics cosmetic products beauty supplies
15 products $11 avg
Beauty & Cosmetics false eyelashes eyelash extensions
81 products $48 avg
Beauty & Cosmetics cosmetic products nail reconstruction
40 products $13 avg
Food & Beverages Beauty & Cosmetics organic moringa natural supplements
31 products $55 avg
Beauty & Cosmetics huidverjongingsproducten beauty skincare
47 products $19 avg
Beauty & Cosmetics eyelash extensions beauty salon
784 products $96 avg
Beauty & Cosmetics professional skincare salon skin care

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FAQ

How many Wix Cosmetic products stores are there?

We currently track 60 active Wix stores in the Cosmetic products segment.

Are Wix Cosmetic products stores growing?

Yes. In the last 30 days, 20 new stores were indexed in the Cosmetic products segment, showing a 33% monthly growth rate.

What is the average product price in Wix Cosmetic products stores?

Among stores with pricing data, the average listed price is about $36, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.