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Wix topic analytics
Topic
Updated June 8, 2026
Wix

255 Wix Beauty supplies Stores: Stats & Market Data (2026)

255 active Wix stores fall into the Beauty supplies segment, with 31 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Arts & Entertainment. 72% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

72%
Social media
0%
Meta ads
73%
Contact info
Total Stores
255
Active Wix stores
New (30d)
31
Newly added in the last 30 days
Avg. Products
217
Among 254 stores with catalog data
Avg. Price
$106
Among 197 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

31 15 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

31 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 48 · 19%
10-49 111 · 44%
50-199 40 · 16%
200-999 43 · 17%
1k-4.9k 11 · 4%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
95% coverage
Apparel & Accessories
4% coverage
Arts & Entertainment
1% coverage
Food & Beverages
1% coverage
Health
1% coverage
Baby & Kids 1 Business & Industrial 1 Celebrations & Gifts 1 Wedding 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 217 because some stores carry much larger inventories. That's larger than the Wix average of 73. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 121 · 61%
$25-$49 36 · 18%
$50-$99 16 · 8%
$100-$199 10 · 5%
$200-$499 11 · 6%
$500+ 3 · 2%
Store currencies
USD 126 GBP 31 CAD 27 EUR 21 AUD 8 MXN 6 TTD 4 BRL 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $106 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (66%), Facebook (52%), TikTok (13%).

Instagram
66%
Facebook
52%
TikTok
13%
YouTube
8%
Pinterest
6%
Twitter / X
5%
LinkedIn
2%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 0% run Meta ads. That's 8 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Analytics (2%), Google Tag Manager (2%), Google Ads (2%).

Google Analytics
2%
Google Tag Manager
2%
Google Ads
2%
Facebook Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

42 products $30 avg
Beauty & Cosmetics beauty products skincare
31 products $12 avg
Beauty & Cosmetics eyelash accessories beauty supplies
1,111 products $12 avg
Beauty & Cosmetics mollylac belgium nail polish
687 products $15 avg
Beauty & Cosmetics nail products professional nails
10 products $15 avg
Beauty & Cosmetics beauty supplies cosmetics online
114 products $10 avg
Beauty & Cosmetics eyelash extension beauty supplies
48 products $3 avg
Beauty & Cosmetics beauty supplies makeup store
457 products $4 avg
Beauty & Cosmetics Celebrations & Gifts beauty supplies personalised gifts
85 products $68 avg
Beauty & Cosmetics luxury hair extensions mink eyelashes
100 products $5 avg
Food & Beverages Beauty & Cosmetics african grocery store beauty supplies
23 products $14 avg
Beauty & Cosmetics nail products nail technician
317 products $14 avg
Beauty & Cosmetics eyelash extension beauty supplies

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FAQ

How many Wix Beauty supplies stores are there?

We currently track 255 active Wix stores in the Beauty supplies segment.

Are Wix Beauty supplies stores growing?

Yes. In the last 30 days, 31 new stores were indexed in the Beauty supplies segment, showing a 12% monthly growth rate.

What is the average product price in Wix Beauty supplies stores?

Among stores with pricing data, the average listed price is about $106, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.