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Topic
Updated May 18, 2026
Wix

916 Wix Skincare products Stores: Stats & Market Data (2026)

916 active Wix stores fall into the Skincare products segment, with 218 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 78% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

78%
Social media
1%
Meta ads
74%
Contact info
Total Stores
916
Active Wix stores
New (30d)
218
Newly added in the last 30 days
Avg. Products
80
Among 912 stores with catalog data
Avg. Price
$107
Among 550 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

122 61 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

218 new stores were added in the past 30 days — 24% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 168 · 18%
10-49 465 · 51%
50-199 229 · 25%
200-999 42 · 5%
1k-4.9k 7 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
99% coverage
Health
8% coverage
Home & Garden
3% coverage
Apparel & Accessories
2% coverage
Jewelry & Watches 4 Food & Beverages 3 Arts & Entertainment 2 Baby & Kids 1 Electronics 1 General Merchandise 1 Wedding 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 80 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 233 · 42%
$25-$49 152 · 28%
$50-$99 108 · 20%
$100-$199 43 · 8%
$200-$499 11 · 2%
$500+ 3 · 1%
Store currencies
USD 419 GBP 108 EUR 99 CAD 56 AUD 31 BRL 27 MXN 21 INR 18

Among stores with pricing data, the most common price range is Under $25. The average is higher at $107 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (64%), Facebook (53%), TikTok (15%).

Instagram
64%
Facebook
53%
TikTok
15%
Pinterest
9%
YouTube
7%
LinkedIn
7%
Twitter / X
6%

Social media engagement is exceptionally high: 78% of stores maintain social profiles and 1% run Meta ads. That's 10 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (4%), Google Ads (2%).

Google Analytics
4%
Google Tag Manager
4%
Google Ads
2%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

37 products $35 avg 5 ads
Beauty & Cosmetics cosmetics beauty store
101 products $94 avg 1 ads
Beauty & Cosmetics korean cosmetics beauty store
116 products $9 avg
Beauty & Cosmetics korean beauty vegan cosmetics
14 products $25 avg
Beauty & Cosmetics korean cosmetics skincare products
154 products $61 avg
Beauty & Cosmetics spa skincare products
94 products $94 avg
Beauty & Cosmetics korean beauty cosrx
248 products $14 avg
Beauty & Cosmetics Apparel & Accessories personal essentials affordable beauty
116 products $22 avg
Beauty & Cosmetics skincare products beauty treatments
30 products $53 avg
Beauty & Cosmetics esthetician services facial treatments
33 products $122 avg
Beauty & Cosmetics acne treatment skincare products
41 products $10 avg
Beauty & Cosmetics vegan body care skincare products
29 products $4 avg
Beauty & Cosmetics organic skin care natural beauty

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FAQ

How many Wix Skincare products stores are there?

We currently track 916 active Wix stores in the Skincare products segment.

Are Wix Skincare products stores growing?

Yes. In the last 30 days, 218 new stores were indexed in the Skincare products segment, showing a 24% monthly growth rate.

What is the average product price in Wix Skincare products stores?

Among stores with pricing data, the average listed price is about $107, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.