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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

166 Wix Beauty tools Stores: Stats & Market Data (2026)

166 active Wix stores fall into the Beauty tools segment, with 32 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Arts & Entertainment. 78% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

78%
Social media
1%
Meta ads
63%
Contact info
Total Stores
166
Active Wix stores
New (30d)
32
Newly added in the last 30 days
Avg. Products
80
Among 163 stores with catalog data
Avg. Price
$69
Among 105 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

29 14 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

32 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is above the Wix average of 13%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 51 · 31%
10-49 65 · 40%
50-199 33 · 20%
200-999 12 · 7%
1k-4.9k 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Health
5% coverage
Arts & Entertainment
1% coverage
Home & Garden
1% coverage
Apparel & Accessories
1% coverage
Electronics
1% coverage
Hardware
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 80 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 64 · 61%
$25-$49 22 · 21%
$50-$99 10 · 10%
$100-$199 3 · 3%
$200-$499 4 · 4%
$500+ 2 · 2%
Store currencies
USD 78 GBP 26 CAD 12 EUR 12 BRL 10 AUD 7 HKD 2 MXN 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $69 because some stores price much higher, pulling it up. That's below the Wix average of $362.

Social media platforms

Instagram (60%), Facebook (51%), Pinterest (17%).

Instagram
60%
Facebook
51%
Pinterest
17%
TikTok
13%
Twitter / X
11%
YouTube
8%
LinkedIn
5%

Social media engagement is exceptionally high: 78% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (7%), Facebook Pixel (2%), Google Tag Manager (2%).

Google Analytics
7%
Facebook Pixel
2%
Google Tag Manager
2%
TikTok Pixel
2%
Google Ads
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

12 products $65 avg
Beauty & Cosmetics high-end hair scissors professional scissors
La'Atut | beauty United Kingdom
219 products $86 avg
Beauty & Cosmetics beauty products cosmetics store
52 products $1359 avg
Beauty & Cosmetics nail dust collector salon tools
HOME | My Site United Kingdom
22 products $19 avg
Beauty & Cosmetics eyelash curlers beauty tools
297 products $11 avg
Beauty & Cosmetics nail products manicure supplies
8 products $24 avg
Beauty & Cosmetics nail art nail pens
68 products $12 avg
Beauty & Cosmetics electric heating eyelash curler cosmetics
29 products $40 avg
Beauty & Cosmetics magnetic eyeliner eyelash kit
21 products $15 avg
Beauty & Cosmetics skincare beauty tools
43 products $15 avg
Health Beauty & Cosmetics holistic health coach massage therapist
9 products $35 avg
Beauty & Cosmetics lash supplies eyelash extensions
21 products $14 avg
Beauty & Cosmetics beauty tools cosmetics

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FAQ

How many Wix Beauty tools stores are there?

We currently track 166 active Wix stores in the Beauty tools segment.

Are Wix Beauty tools stores growing?

Yes. In the last 30 days, 32 new stores were indexed in the Beauty tools segment, showing a 19% monthly growth rate.

What is the average product price in Wix Beauty tools stores?

Among stores with pricing data, the average listed price is about $69, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.