Use Cases Features Pricing API Log in
Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

161 Wix Non-profit Stores: Stats & Market Data (2026)

161 active Wix stores fall into the Non-profit segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Education & Courses, Apparel & Accessories. 84% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

84%
Social media
0%
Meta ads
99%
Contact info
Total Stores
161
Active Wix stores
New (30d)
2
Newly added in the last 30 days
Avg. Products
16
Among 158 stores with catalog data
Avg. Price
$84
Among 72 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6 3 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space.

Products & categories

How many products stores carry, plus category breakdown.

1-9 89 · 56%
10-49 59 · 37%
50-199 9 · 6%
200-999 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
12% coverage
Education & Courses
9% coverage
Apparel & Accessories
4% coverage
Food & Beverages
4% coverage
Celebrations & Gifts
2% coverage
Health
2% coverage
Business & Industrial
2% coverage
Home & Garden
2% coverage
Sporting Goods
1% coverage
Adult
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 16 because some stores carry much larger inventories. That's smaller than the Wix average of 79. The strongest country concentrations are United States, Canada, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 37 · 51%
$25-$49 17 · 24%
$50-$99 9 · 12%
$100-$199 2 · 3%
$200-$499 4 · 6%
$500+ 3 · 4%
Store currencies
USD 128 CAD 10 EUR 5 GBP 4 ILS 3 HKD 2 INR 2 SGD 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $84 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Facebook (74%), Instagram (66%), YouTube (30%).

Facebook
74%
Instagram
66%
YouTube
30%
Twitter / X
19%
LinkedIn
18%
TikTok
7%
Pinterest
2%

Social media engagement is exceptionally high: 84% of stores maintain social profiles and 0% run Meta ads. That's 7 percentage points above the Wix average of 77%.

Marketing & analytics tools

Google Analytics (2%), Google Tag Manager (2%), Google Ads (1%).

Google Analytics
2%
Google Tag Manager
2%
Google Ads
1%
Facebook Pixel
1%
Pinterest Pixel
1%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample — weighted by data completeness, refreshed daily

11 products $241 avg
6 products $75 avg
74 products $515 avg
Health dental care oral health
155 products $27 avg
Arts & Entertainment student art art organization
10 products $15 avg
Animals & Pet Supplies animal shelter pet supplies
18 products $28 avg
Apparel & Accessories merchandise the room
13 products $486 avg
Arts & Entertainment non-profit organization
7 products $25 avg
Education & Courses educational program learning

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

Start Free Trial

FAQ

How many Wix Non-profit stores are there?

We currently track 161 active Wix stores in the Non-profit segment.

Are Wix Non-profit stores growing?

Yes. In the last 30 days, 2 new stores were indexed in the Non-profit segment, showing a 1% monthly growth rate.

What is the average product price in Wix Non-profit stores?

Among stores with pricing data, the average listed price is about $84, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.