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Wix topic analytics
Topic
Updated May 18, 2026
Wix

165 Wix Non-profit Stores: Stats & Market Data (2026)

165 active Wix stores fall into the Non-profit segment, with 13 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Education & Courses, Apparel & Accessories. 81% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

81%
Social media
1%
Meta ads
74%
Contact info
Total Stores
165
Active Wix stores
New (30d)
13
Newly added in the last 30 days
Avg. Products
19
Among 165 stores with catalog data
Avg. Price
$73
Among 82 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

13 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the Wix average of 31%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 89 · 54%
10-49 64 · 39%
50-199 10 · 6%
200-999 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
13% coverage
Education & Courses
10% coverage
Apparel & Accessories
4% coverage
Food & Beverages
4% coverage
Celebrations & Gifts
2% coverage
Health
2% coverage
Business & Industrial
1% coverage
Home & Garden
1% coverage
Baby & Kids
1% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 19 because some stores carry much larger inventories. That's smaller than the Wix average of 77. The strongest country concentrations are United States, Canada, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 42 · 51%
$25-$49 19 · 23%
$50-$99 11 · 13%
$100-$199 2 · 2%
$200-$499 6 · 7%
$500+ 2 · 2%
Store currencies
USD 134 CAD 7 EUR 6 GBP 4 ILS 3 AUD 2 INR 2 SGD 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $73 because some stores price much higher, pulling it up. That's below the Wix average of $365.

Social media platforms

Facebook (72%), Instagram (64%), YouTube (28%).

Facebook
72%
Instagram
64%
YouTube
28%
Twitter / X
19%
LinkedIn
18%
TikTok
7%
Pinterest
4%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 1% run Meta ads. That's 13 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Ads (2%), Google Analytics (1%), Google Tag Manager (1%).

Google Ads
2%
Google Analytics
1%
Google Tag Manager
1%
Facebook Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

6 products $75 avg
6 products $43 avg
Arts & Entertainment performing arts school education
5 products $22 avg
Education & Courses non-profit service
5 products $81 avg
Food & Beverages produce delivery non-profit
8 products $7 avg
Education & Courses non-profit youth-run
312 products $4 avg
Education & Courses non-profit sustainable coexistence
13 products $20 avg

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FAQ

How many Wix Non-profit stores are there?

We currently track 165 active Wix stores in the Non-profit segment.

Are Wix Non-profit stores growing?

Yes. In the last 30 days, 13 new stores were indexed in the Non-profit segment, showing a 8% monthly growth rate.

What is the average product price in Wix Non-profit stores?

Among stores with pricing data, the average listed price is about $73, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.