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Wix topic analytics
Topic
Updated May 18, 2026
Wix

175 Wix Online shopping Stores: Stats & Market Data (2026)

175 active Wix stores fall into the Online shopping segment, with 24 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Electronics, Home & Garden. 63% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

63%
Social media
0%
Meta ads
71%
Contact info
Total Stores
175
Active Wix stores
New (30d)
24
Newly added in the last 30 days
Avg. Products
230
Among 171 stores with catalog data
Avg. Price
$94
Among 128 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

16 8 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

24 new stores were added in the past 30 days (14% of the total), showing steady growth. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 26 · 15%
10-49 61 · 36%
50-199 44 · 26%
200-999 32 · 19%
1k-4.9k 7 · 4%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
45% coverage
Electronics
22% coverage
Home & Garden
14% coverage
Food & Beverages
7% coverage
Beauty & Cosmetics
5% coverage
Books & Literature
5% coverage
Arts & Entertainment
4% coverage
Celebrations & Gifts
4% coverage
Adult
1% coverage
General Merchandise
1% coverage
Hardware
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 230 because some stores carry much larger inventories. That's larger than the Wix average of 78. The strongest country concentrations are United States, India, Türkiye.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 45 · 35%
$25-$49 41 · 32%
$50-$99 21 · 16%
$100-$199 6 · 5%
$200-$499 10 · 8%
$500+ 5 · 4%
Store currencies
USD 66 INR 16 TRY 14 EUR 13 GBP 9 MXN 7 BRL 5 GHS 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $94 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (48%), Facebook (42%), TikTok (11%).

Instagram
48%
Facebook
42%
TikTok
11%
YouTube
10%
Twitter / X
9%
LinkedIn
8%
Pinterest
6%

Social media adoption is strong at 63%, and 0% of stores run Meta ad campaigns.

Marketing & analytics tools

Facebook Pixel (5%), Google Analytics (5%), Google Tag Manager (2%).

Facebook Pixel
5%
Google Analytics
5%
Google Tag Manager
2%
Google Ads
1%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

435 products $12 avg
Apparel & Accessories Electronics online shopping everyday essentials
81 products $8 avg
Electronics Home & Garden online shopping electronics store
7 products $4 avg
Apparel & Accessories online shopping apparel
46 products $99 avg
Apparel & Accessories Baby & Kids Home & Garden online shopping fashion store
29 products $40 avg
Apparel & Accessories clothing fashion
217 products $363 avg
Apparel & Accessories fashion beauty
43 products $341 avg
General Merchandise online shopping discounts
32 products $27 avg
Apparel & Accessories fashion blogger fashion influencer
2,567 products $23 avg
Adult Books & Literature Health mexican marketplace diverse products
206 products $13 avg
Apparel & Accessories women clothing ethnic wear
57 products $64 avg
Home & Garden Celebrations & Gifts Vehicles & Parts online shopping israel
47 products $34 avg
Apparel & Accessories Arts & Entertainment fashion art

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FAQ

How many Wix Online shopping stores are there?

We currently track 175 active Wix stores in the Online shopping segment.

Are Wix Online shopping stores growing?

Yes. In the last 30 days, 24 new stores were indexed in the Online shopping segment, showing a 14% monthly growth rate.

What is the average product price in Wix Online shopping stores?

Among stores with pricing data, the average listed price is about $94, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.