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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

97 Wix Perfume Stores: Stats & Market Data (2026)

97 active Wix stores fall into the Perfume segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 73% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

73%
Social media
2%
Meta ads
97%
Contact info
Total Stores
97
Active Wix stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
200
Among 90 stores with catalog data
Avg. Price
$63
Among 68 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6 3 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

8 new stores were added in the past 30 days (8% of the total), showing steady growth. This is above the Wix average of 4%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 20 · 22%
10-49 35 · 39%
50-199 19 · 21%
200-999 12 · 13%
1k-4.9k 4 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
79% coverage
Apparel & Accessories
9% coverage
Home & Garden
7% coverage
Arts & Entertainment
2% coverage
Adult
1% coverage
Celebrations & Gifts
1% coverage
Health
1% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 200 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United Kingdom, India, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 23 · 34%
$25-$49 15 · 22%
$50-$99 16 · 24%
$100-$199 11 · 16%
$200-$499 3 · 4%
Store currencies
USD 25 EUR 15 GBP 10 INR 8 BRL 5 CAD 4 JPY 4 AED 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $63 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (62%), Facebook (45%), TikTok (23%).

Instagram
62%
Facebook
45%
TikTok
23%
YouTube
11%
Twitter / X
10%
LinkedIn
7%
Pinterest
4%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 2% run Meta ads.

Marketing & analytics tools

Facebook Pixel (3%), Google Ads (2%), Google Analytics (2%).

Facebook Pixel
3%
Google Ads
2%
Google Analytics
2%
Google Tag Manager
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

35 products $8 avg 2 ads
Apparel & Accessories fashion clothing
135 products $11 avg
Beauty & Cosmetics perfume candles
10 products $13 avg
Beauty & Cosmetics perfume beauty
8 products $9 avg
Beauty & Cosmetics perfume unisex perfume
20 products $20 avg
Home & Garden home decor candles
728 products $82 avg
Apparel & Accessories Beauty & Cosmetics multibrand store fashion accessories
Inicio | Fantasy Perfumes Venezuela (Bolivarian Republic of)
1,233 products $94 avg
Beauty & Cosmetics perfume fragrance store
231 products $133 avg
Beauty & Cosmetics perfume fragrance store
4,444 products $164 avg
Beauty & Cosmetics beauty cosmetics
23 products $43 avg
Beauty & Cosmetics perfume fragrance
23 products $38 avg
Beauty & Cosmetics perfume beauty
208 products $49 avg
Beauty & Cosmetics perfume fragrance

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FAQ

How many Wix Perfume stores are there?

We currently track 97 active Wix stores in the Perfume segment.

Are Wix Perfume stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Perfume segment, showing a 8% monthly growth rate.

What is the average product price in Wix Perfume stores?

Among stores with pricing data, the average listed price is about $63, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.