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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

124 Wix Incense Stores: Stats & Market Data (2026)

124 active Wix stores fall into the Incense segment, with 10 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Arts & Entertainment, Beauty & Cosmetics. 81% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

81%
Social media
2%
Meta ads
73%
Contact info
Total Stores
124
Active Wix stores
New (30d)
10
Newly added in the last 30 days
Avg. Products
230
Among 123 stores with catalog data
Avg. Price
$20
Among 83 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10 5 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

10 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 8 · 7%
10-49 43 · 35%
50-199 40 · 33%
200-999 27 · 22%
1k-4.9k 5 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
44% coverage
Arts & Entertainment
35% coverage
Beauty & Cosmetics
10% coverage
Health
9% coverage
Apparel & Accessories
2% coverage
Celebrations & Gifts
2% coverage
Books & Literature
2% coverage
Food & Beverages
2% coverage
Jewelry & Watches
2% coverage
Adult
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 230 because some stores carry much larger inventories. That's larger than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 59 · 71%
$25-$49 20 · 24%
$50-$99 4 · 5%
Store currencies
USD 57 EUR 19 GBP 12 INR 7 AUD 6 CAD 6 JPY 3 AED 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $20 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (72%), Facebook (62%), TikTok (16%).

Instagram
72%
Facebook
62%
TikTok
16%
YouTube
12%
Pinterest
5%
Twitter / X
5%
LinkedIn
2%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 2% run Meta ads. That's 7 percentage points above the Wix average of 74%.

Marketing & analytics tools

Google Ads (3%), Google Analytics (2%), Facebook Pixel (2%).

Google Ads
3%
Google Analytics
2%
Facebook Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

590 products $43 avg
Home & Garden metaphysical new-age
40 products $16 avg
Beauty & Cosmetics Home & Garden holistic health wellness products
114 products $27 avg
Home & Garden home fragrance aroma candles
1,615 products $10 avg
Arts & Entertainment metaphysical shop crystals
136 products $34 avg
Health Home & Garden crystals incense
423 products $11 avg
Arts & Entertainment spirituality incense
385 products $35 avg
Arts & Entertainment crystals incense
22 products $16 avg
Health Home & Garden incense perfume

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FAQ

How many Wix Incense stores are there?

We currently track 124 active Wix stores in the Incense segment.

Are Wix Incense stores growing?

Yes. In the last 30 days, 10 new stores were indexed in the Incense segment, showing a 8% monthly growth rate.

What is the average product price in Wix Incense stores?

Among stores with pricing data, the average listed price is about $20, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.