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Wix topic analytics
Topic
Updated May 18, 2026
Wix

177 Wix Shopping Stores: Stats & Market Data (2026)

177 active Wix stores fall into the Shopping segment, with 14 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Food & Beverages. 66% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

66%
Social media
0%
Meta ads
62%
Contact info
Total Stores
177
Active Wix stores
New (30d)
14
Newly added in the last 30 days
Avg. Products
82
Among 168 stores with catalog data
Avg. Price
$481
Among 117 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15 7 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

14 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the Wix average of 29%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 27 · 16%
10-49 94 · 56%
50-199 31 · 18%
200-999 14 · 8%
1k-4.9k 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
72% coverage
Home & Garden
8% coverage
Food & Beverages
5% coverage
Electronics
3% coverage
Arts & Entertainment
3% coverage
Beauty & Cosmetics
1% coverage
Books & Literature
1% coverage
Jewelry & Watches
1% coverage
Toys & Games
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 82 because some stores carry much larger inventories. The strongest country concentrations are United States, Brazil, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 44 · 38%
$25-$49 36 · 31%
$50-$99 18 · 15%
$100-$199 8 · 7%
$200-$499 2 · 2%
$500+ 9 · 8%
Store currencies
USD 66 EUR 24 BRL 12 GBP 10 CAD 9 INR 6 TRY 6 AUD 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $481 because some stores price much higher, pulling it up. That's above the Wix average of $366.

Social media platforms

Instagram (51%), Facebook (40%), TikTok (12%).

Instagram
51%
Facebook
40%
TikTok
12%
YouTube
12%
LinkedIn
6%
Twitter / X
6%
Pinterest
4%

Social media adoption is strong at 66%, and 0% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (2%), Facebook Pixel (2%), Google Tag Manager (2%).

Google Analytics
2%
Facebook Pixel
2%
Google Tag Manager
2%
Google Ads
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

69 products $29 avg
Apparel & Accessories fashion accessories clothing store
89 products $15 avg
Apparel & Accessories fashion accessories clothing store
82 products $66 avg
Apparel & Accessories clothing fashion
10 products $7 avg
Apparel & Accessories clothing fashion
61 products $26 avg
Apparel & Accessories clothing fashion accessories
133 products $25 avg
Apparel & Accessories clothing fashion
25 products $26 avg
Apparel & Accessories clothing fashion
WORK | Jill Cucci United States
16 products $7 avg
Apparel & Accessories fashion clothing
13 products $133 avg
Apparel & Accessories clothing fashion
1,022 products $9 avg
Apparel & Accessories fashion clothing
42 products $20 avg
186 products $2 avg
Electronics electronics shopping

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FAQ

How many Wix Shopping stores are there?

We currently track 177 active Wix stores in the Shopping segment.

Are Wix Shopping stores growing?

Yes. In the last 30 days, 14 new stores were indexed in the Shopping segment, showing a 8% monthly growth rate.

What is the average product price in Wix Shopping stores?

Among stores with pricing data, the average listed price is about $481, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.