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Wix topic analytics
Topic
Updated May 18, 2026
Wix

112 Wix Sports merchandise Stores: Stats & Market Data (2026)

112 active Wix stores fall into the Sports merchandise segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Sporting Goods, Arts & Entertainment. 76% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

76%
Social media
4%
Meta ads
69%
Contact info
Total Stores
112
Active Wix stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
91
Among 111 stores with catalog data
Avg. Price
$123
Among 60 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

8 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Wix average of 31%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 41 · 37%
10-49 43 · 39%
50-199 18 · 16%
200-999 7 · 6%
1k-4.9k 2 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
30% coverage
Sporting Goods
12% coverage
Arts & Entertainment
7% coverage
Celebrations & Gifts
7% coverage
Toys & Games
3% coverage
Home & Garden
2% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 91 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 18 · 30%
$25-$49 32 · 53%
$50-$99 4 · 7%
$100-$199 1 · 2%
$200-$499 1 · 2%
$500+ 4 · 7%
Store currencies
USD 72 GBP 10 CAD 7 EUR 7 AUD 4 CHF 2 TRY 2 BRL 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $123 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (67%), Facebook (48%), Twitter / X (36%).

Instagram
67%
Facebook
48%
Twitter / X
36%
YouTube
23%
TikTok
13%
LinkedIn
11%
Pinterest
2%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 4% run Meta ads. That's 8 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Tag Manager (3%), Google Analytics (2%), Facebook Pixel (1%).

Google Tag Manager
3%
Google Analytics
2%
Facebook Pixel
1%
Google Ads
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

25 products $19 avg
Apparel & Accessories soccer sports merchandise
83 products $33 avg 1 ads
Apparel & Accessories cheerleading cheerleading apparel
23 products $25 avg
Sporting Goods sports merchandise sports apparel
15 products $34 avg
Celebrations & Gifts football gifts sports merchandise
6 products $34 avg
50 products $15 avg 1 ads
Sporting Goods football jersey sports merchandise
46 products $16 avg
6 products $22 avg
Food & Beverages sports merchandise local sports shop

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FAQ

How many Wix Sports merchandise stores are there?

We currently track 112 active Wix stores in the Sports merchandise segment.

Are Wix Sports merchandise stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Sports merchandise segment, showing a 7% monthly growth rate.

What is the average product price in Wix Sports merchandise stores?

Among stores with pricing data, the average listed price is about $123, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.