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Wix topic analytics
Topic
Updated May 18, 2026
Wix

121 Wix Store Stores: Stats & Market Data (2026)

121 active Wix stores fall into the Store segment, with 13 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 64% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

64%
Social media
0%
Meta ads
67%
Contact info
Total Stores
121
Active Wix stores
New (30d)
13
Newly added in the last 30 days
Avg. Products
87
Among 121 stores with catalog data
Avg. Price
$144
Among 48 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15 7 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

13 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Wix average of 31%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 26 · 21%
10-49 80 · 66%
50-199 7 · 6%
200-999 4 · 3%
1k-4.9k 4 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
22% coverage
Home & Garden
21% coverage
Arts & Entertainment
8% coverage
Books & Literature
7% coverage
Electronics
5% coverage
Food & Beverages
5% coverage
Hardware
3% coverage
Celebrations & Gifts
2% coverage
Business & Industrial
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 87 because some stores carry much larger inventories. The strongest country concentrations are United States, Türkiye, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 17 · 35%
$25-$49 10 · 21%
$50-$99 11 · 23%
$100-$199 3 · 6%
$200-$499 2 · 4%
$500+ 5 · 10%
Store currencies
USD 57 EUR 14 CAD 7 BRL 5 GBP 5 TRY 5 AUD 4 CHF 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $144 because some stores price much higher, pulling it up. That's below the Wix average of $365.

Social media platforms

Instagram (50%), Facebook (36%), LinkedIn (12%).

Instagram
50%
Facebook
36%
LinkedIn
12%
YouTube
12%
Twitter / X
11%
TikTok
8%
Pinterest
4%

Social media adoption is strong at 64%, and 0% of stores run Meta ad campaigns.

Marketing & analytics tools

Facebook Pixel (2%), Pinterest Pixel (1%).

Facebook Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

78 products $45 avg
Apparel & Accessories lingerie intimate wear
8 products $181 avg
Celebrations & Gifts gift voucher gift card
6 products $8 avg
Electronics electronics store
10 products $1402 avg
Apparel & Accessories fashion clothing
37 products $33 avg
Hardware portail fourniture
155 products $25 avg
Food & Beverages home food
19 products $500 avg
Apparel & Accessories marketing personal branding
17 products $55 avg
12 products
Hardware karcher store
48 products $12 avg
15 products $26 avg
Books & Literature literature books

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FAQ

How many Wix Store stores are there?

We currently track 121 active Wix stores in the Store segment.

Are Wix Store stores growing?

Yes. In the last 30 days, 13 new stores were indexed in the Store segment, showing a 11% monthly growth rate.

What is the average product price in Wix Store stores?

Among stores with pricing data, the average listed price is about $144, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.