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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

52 Wix Wallets Stores: Stats & Market Data (2026)

52 active Wix stores fall into the Wallets segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Celebrations & Gifts. 77% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

77%
Social media
0%
Meta ads
62%
Contact info
Total Stores
52
Active Wix stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
80
Among 52 stores with catalog data
Avg. Price
$103
Among 40 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

8 new stores were added in the past 30 days (15% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7 · 13%
10-49 24 · 46%
50-199 14 · 27%
200-999 7 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
90% coverage
Beauty & Cosmetics
2% coverage
Celebrations & Gifts
2% coverage
Electronics
2% coverage
Travel
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 80 because some stores carry much larger inventories. The strongest country concentrations are United States, Brazil, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 7 · 18%
$25-$49 13 · 32%
$50-$99 10 · 25%
$100-$199 6 · 15%
$200-$499 3 · 8%
$500+ 1 · 2%
Store currencies
USD 18 EUR 6 BRL 4 CAD 3 GBP 3 INR 3 TRY 3 JPY 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $103 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (56%), Facebook (48%), Pinterest (10%).

Instagram
56%
Facebook
48%
Pinterest
10%
Twitter / X
10%
LinkedIn
8%
TikTok
8%
YouTube
4%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 0% run Meta ads.

Marketing & analytics tools

Google Ads (6%), Facebook Pixel (4%), Google Tag Manager (4%).

Google Ads
6%
Facebook Pixel
4%
Google Tag Manager
4%
Google Analytics
2%
Pinterest Pixel
2%
TikTok Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

10 products $233 avg
Apparel & Accessories leather goods accessories
83 products $32 avg
Apparel & Accessories leather goods fashion accessories
55 products $82 avg
Apparel & Accessories leather accessories handmade
59 products $7 avg
Apparel & Accessories leather goods bags
17 products $65 avg
Apparel & Accessories wallets cardholders
33 products $100 avg
Apparel & Accessories wallets accessories
261 products $32 avg
Apparel & Accessories handmade handbags purses
101 products $185 avg
Apparel & Accessories leather belts wallets
91 products $31 avg
Apparel & Accessories vegan leather bags
6 products $7 avg
Apparel & Accessories fitness clothing
WOAS LEATHER | Pure Leather Goods in Tanzania Tanzania, the United Republic of
30 products $30 avg
Apparel & Accessories leather goods handmade leather
84 products
Travel Electronics travel esim sim cards

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FAQ

How many Wix Wallets stores are there?

We currently track 52 active Wix stores in the Wallets segment.

Are Wix Wallets stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Wallets segment, showing a 15% monthly growth rate.

What is the average product price in Wix Wallets stores?

Among stores with pricing data, the average listed price is about $103, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.