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WooCommerce category analytics
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Updated Apr 6, 2026
WooCommerce

53.2K WooCommerce Education & Courses Stores: Stats & Market Data (2026)

53,201 active WooCommerce stores fall into the Education & Courses segment, with 2,597 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. 77% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

77%
Social media
4%
Meta ads
68%
Contact info
Total Stores
53,201
Active WooCommerce stores
New (30d)
2,597
Newly added in the last 30 days
Avg. Products
147
Among 52,964 stores with catalog data
Avg. Price
$284
Among 50,177 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,444 1,222 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2,597 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 23,487 · 44%
10-49 19,283 · 36%
50-199 6,770 · 13%
200-999 2,509 · 5%
1k-4.9k 701 · 1%
5k+ 214 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Books & Literature
4% coverage
Health
2% coverage
Software
1% coverage
Arts & Entertainment
1% coverage
Beauty & Cosmetics
1% coverage
Celebrations & Gifts
1% coverage
Apparel & Accessories
1% coverage
Business & Industrial
1% coverage
Toys & Games
1% coverage
Electronics
1% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 147 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, Poland, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 15,146 · 30%
$25-$49 7,554 · 15%
$50-$99 7,987 · 16%
$100-$199 7,115 · 14%
$200-$499 6,951 · 14%
$500+ 5,424 · 11%
Store currencies
USD 19,798 EUR 10,250 INR 3,155 GBP 3,075 PLN 2,009 CAD 1,361 BRL 1,291 AUD 1,195

Among stores with pricing data, the most common price range is Under $25. The average is higher at $284 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (67%), Instagram (55%), YouTube (32%).

Facebook
67%
Instagram
55%
YouTube
32%
LinkedIn
22%
Twitter / X
20%
TikTok
9%
Pinterest
4%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 4% run Meta ads. That's 9 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (23%), Facebook Pixel (20%).

Google Analytics
36%
Google Tag Manager
23%
Facebook Pixel
20%
Google Ads
9%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

11 products $5 avg 1 ads
Education & Courses coloring books kids learning
23 products $960 avg 2 ads
Education & Courses professional education uc berkeley
8 products $16 avg 3 ads
Education & Courses online event tickets stage events
10 products $56 avg 2 ads
Education & Courses social media marketing online marketing course
8 products $5 avg 2 ads
Education & Courses online english courses job interview english
5 products $25 avg 1 ads
Education & Courses relationship coaching self-worth
51 products $293 avg 4 ads
Education & Courses children science courses summer camp
10 products $2 avg 5 ads
Education & Courses kids worksheets interactive tracing
98 products $274 avg 8 ads
Education & Courses culinary school cooking courses
32 products $59 avg 22 ads
Education & Courses video editing filmmaking
18 products $839 avg 16 ads
Education & Courses technical-education professional-training
105 products $128 avg 3 ads
Education & Courses voice coaching singing workshops

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FAQ

How many WooCommerce Education & Courses stores are there?

We currently track 53,201 active WooCommerce stores in the Education & Courses segment.

Are WooCommerce Education & Courses stores growing?

Yes. In the last 30 days, 2,597 new stores were indexed in the Education & Courses segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Education & Courses stores?

Among stores with pricing data, the average listed price is about $284, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.