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Topic
Updated Apr 27, 2026
WooCommerce

136 WooCommerce Comfort Stores: Stats & Market Data (2026)

136 active WooCommerce stores fall into the Comfort segment, with 23 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Health. 64% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

64%
Social media
5%
Meta ads
64%
Contact info
Total Stores
136
Active WooCommerce stores
New (30d)
23
Newly added in the last 30 days
Avg. Products
570
Among 136 stores with catalog data
Avg. Price
$174
Among 126 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

23 11 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

23 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 49 · 36%
10-49 48 · 35%
50-199 22 · 16%
200-999 12 · 9%
1k-4.9k 3 · 2%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
61% coverage
Apparel & Accessories
24% coverage
Health
7% coverage
Furniture
4% coverage
Adult
2% coverage
Baby & Kids
2% coverage
Electronics
2% coverage
Arts & Entertainment
1% coverage
Hardware
1% coverage
Travel
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 570 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are India, Bangladesh, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 43 · 34%
$25-$49 27 · 21%
$50-$99 21 · 17%
$100-$199 14 · 11%
$200-$499 9 · 7%
$500+ 12 · 10%
Store currencies
USD 34 EUR 32 INR 12 BDT 6 CAD 5 COP 3 GBP 3 PKR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $174 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (54%), Instagram (47%), YouTube (12%).

Facebook
54%
Instagram
47%
YouTube
12%
TikTok
7%
LinkedIn
6%
Twitter / X
5%
Pinterest
3%

Social media adoption is strong at 64%, and 5% of stores run Meta ad campaigns. That's 7 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (26%), Facebook Pixel (20%).

Google Analytics
27%
Google Tag Manager
26%
Facebook Pixel
20%
Google Ads
10%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,820 products $95 avg 1 ads
Baby & Kids maternity baby products
64 products $44 avg 1 ads
Apparel & Accessories footwear shoes
30 products $61 avg
Baby & Kids Apparel & Accessories baby children
356 products $29 avg
Home & Garden cozy comfort
289 products $1132 avg
Home & Garden furniture home decor
33 products $27 avg
Health orthopedic-products health-and-wellness
29 products $170 avg
Home & Garden sleep bed
27 products $3 avg
Home & Garden pillow home decor
31 products $10 avg
Home & Garden bedsheets cotton
19 products $10 avg
Apparel & Accessories outlet clothing
38 products $23 avg
Home & Garden bedding sleep

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FAQ

How many WooCommerce Comfort stores are there?

We currently track 136 active WooCommerce stores in the Comfort segment.

Are WooCommerce Comfort stores growing?

Yes. In the last 30 days, 23 new stores were indexed in the Comfort segment, showing a 17% monthly growth rate.

What is the average product price in WooCommerce Comfort stores?

Among stores with pricing data, the average listed price is about $174, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.