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Topic
Updated Apr 6, 2026
WooCommerce

272 WooCommerce Craft Stores: Stats & Market Data (2026)

272 active WooCommerce stores fall into the Craft segment, with 11 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Apparel & Accessories. 72% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

72%
Social media
3%
Meta ads
63%
Contact info
Total Stores
272
Active WooCommerce stores
New (30d)
11
Newly added in the last 30 days
Avg. Products
772
Among 271 stores with catalog data
Avg. Price
$421
Among 261 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

11 5 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

11 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 66 · 24%
10-49 83 · 31%
50-199 57 · 21%
200-999 41 · 15%
1k-4.9k 17 · 6%
5k+ 7 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
85% coverage
Home & Garden
6% coverage
Apparel & Accessories
4% coverage
Celebrations & Gifts
3% coverage
Hardware
3% coverage
Office Supplies
2% coverage
Education & Courses
1% coverage
Food & Beverages
1% coverage
Toys & Games
1% coverage
Books & Literature
1% coverage
Antiques & Collectibles 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 772 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, United Kingdom, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 154 · 59%
$25-$49 41 · 16%
$50-$99 27 · 10%
$100-$199 14 · 5%
$200-$499 13 · 5%
$500+ 12 · 5%
Store currencies
USD 112 EUR 53 GBP 19 INR 18 AUD 6 PLN 6 ZAR 5 CAD 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $421 because some stores price much higher, pulling it up. That's above the WooCommerce average of $403.

Social media platforms

Facebook (61%), Instagram (60%), YouTube (23%).

Facebook
61%
Instagram
60%
YouTube
23%
Pinterest
14%
Twitter / X
12%
LinkedIn
10%
TikTok
10%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 3% run Meta ads.

Marketing & analytics tools

Google Analytics (29%), Facebook Pixel (16%), Google Tag Manager (12%).

Google Analytics
29%
Facebook Pixel
16%
Google Tag Manager
12%
Google Ads
8%
Pinterest Pixel
3%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

Artel Manila Philippines
10 products $20 avg 2 ads
Arts & Entertainment art craft
799 products $21 avg 2 ads
Arts & Entertainment diy craft
60 products $5 avg
Arts & Entertainment yarn craft
1,235 products $22 avg
Arts & Entertainment yarn craft
88 products $44 avg
Arts & Entertainment boutique craft
60 products $6 avg
Arts & Entertainment crochet patterns craft
Lion Color Germany
252 products $25 avg
Arts & Entertainment neon label
6 products $56 avg
Arts & Entertainment craft fiber arts
76 products $7 avg
Home & Garden Celebrations & Gifts candles decor
354 products $4 avg
Arts & Entertainment stickers decorative
81 products $21 avg
Celebrations & Gifts children gift
106 products $12 avg
Arts & Entertainment clay modeling

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FAQ

How many WooCommerce Craft stores are there?

We currently track 272 active WooCommerce stores in the Craft segment.

Are WooCommerce Craft stores growing?

Yes. In the last 30 days, 11 new stores were indexed in the Craft segment, showing a 4% monthly growth rate.

What is the average product price in WooCommerce Craft stores?

Among stores with pricing data, the average listed price is about $421, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.