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Topic
Updated Apr 27, 2026
WooCommerce

2,386 WooCommerce Craft materials Stores: Stats & Market Data (2026)

2,386 active WooCommerce stores fall into the Craft materials segment, with 389 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Apparel & Accessories. 60% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

60%
Social media
2%
Meta ads
55%
Contact info
Total Stores
2,386
Active WooCommerce stores
New (30d)
389
Newly added in the last 30 days
Avg. Products
1,485
Among 2,374 stores with catalog data
Avg. Price
$202
Among 2,176 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

379 189 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

389 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 526 · 22%
10-49 617 · 26%
50-199 458 · 19%
200-999 420 · 18%
1k-4.9k 236 · 10%
5k+ 117 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
92% coverage
Home & Garden
2% coverage
Apparel & Accessories
1% coverage
Office Supplies
1% coverage
Education & Courses 8 Toys & Games 8 Celebrations & Gifts 7 Hardware 6 Beauty & Cosmetics 3 Books & Literature 3 Baby & Kids 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,485 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,088. The strongest country concentrations are United Kingdom, India, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,319 · 61%
$25-$49 315 · 14%
$50-$99 209 · 10%
$100-$199 126 · 6%
$200-$499 106 · 5%
$500+ 101 · 5%
Store currencies
USD 883 EUR 540 GBP 150 INR 79 AUD 58 BRL 52 CAD 46 MXN 35

Among stores with pricing data, the most common price range is Under $25. The average is higher at $202 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Instagram (49%), Facebook (48%), YouTube (14%).

Instagram
49%
Facebook
48%
YouTube
14%
Twitter / X
9%
TikTok
7%
Pinterest
6%
LinkedIn
5%

Social media adoption is strong at 60%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (26%), Facebook Pixel (14%), Google Tag Manager (12%).

Google Analytics
26%
Facebook Pixel
14%
Google Tag Manager
12%
Google Ads
7%
Pinterest Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

601 products $18 avg 2 ads
Arts & Entertainment art supplies craft materials
522 products $5 avg 6 ads
Arts & Entertainment art supplies craft materials
378 products $1 avg 16 ads
Arts & Entertainment jewellery making craft materials
56 products $51 avg 1 ads
Arts & Entertainment art supplies craft materials
1,307 products $18 avg 1 ads
Arts & Entertainment art supplies craft materials
647 products $26 avg 8 ads
Arts & Entertainment tattoo supplies art supplies
251 products $46 avg 2 ads
Arts & Entertainment creative studio art workshop
181 products $1 avg 4 ads
Arts & Entertainment home decor custom labels
255 products $140 avg 31 ads
Arts & Entertainment diy buttons button tools
27 products $3 avg 2 ads
Arts & Entertainment yarn store knitting supplies
144 products $2 avg
Arts & Entertainment accessories jewelry supplies
78 products $36 avg
Arts & Entertainment art supplies painting

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FAQ

How many WooCommerce Craft materials stores are there?

We currently track 2,386 active WooCommerce stores in the Craft materials segment.

Are WooCommerce Craft materials stores growing?

Yes. In the last 30 days, 389 new stores were indexed in the Craft materials segment, showing a 16% monthly growth rate.

What is the average product price in WooCommerce Craft materials stores?

Among stores with pricing data, the average listed price is about $202, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.