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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

310 WooCommerce Craft Stores: Stats & Market Data (2026)

310 active WooCommerce stores fall into the Craft segment, with 42 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Apparel & Accessories. 65% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

65%
Social media
2%
Meta ads
58%
Contact info
Total Stores
310
Active WooCommerce stores
New (30d)
42
Newly added in the last 30 days
Avg. Products
746
Among 309 stores with catalog data
Avg. Price
$103
Among 299 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

42 21 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

42 new stores were added in the past 30 days (14% of the total), showing steady growth. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 66 · 21%
10-49 101 · 33%
50-199 67 · 22%
200-999 47 · 15%
1k-4.9k 20 · 6%
5k+ 8 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
85% coverage
Home & Garden
6% coverage
Apparel & Accessories
4% coverage
Celebrations & Gifts
2% coverage
Hardware
2% coverage
Education & Courses
2% coverage
Food & Beverages
2% coverage
Office Supplies
2% coverage
Toys & Games
1% coverage
Books & Literature
1% coverage
Antiques & Collectibles 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 746 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,092. The strongest country concentrations are India, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 174 · 58%
$25-$49 50 · 17%
$50-$99 30 · 10%
$100-$199 17 · 6%
$200-$499 16 · 5%
$500+ 12 · 4%
Store currencies
USD 123 EUR 61 GBP 23 INR 18 AUD 7 PLN 7 ZAR 6 BRL 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $103 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (54%), Instagram (54%), YouTube (20%).

Facebook
54%
Instagram
54%
YouTube
20%
Twitter / X
11%
Pinterest
11%
LinkedIn
8%
TikTok
8%

Social media adoption is strong at 65%, and 2% of stores run Meta ad campaigns. That's 8 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (27%), Facebook Pixel (15%), Google Tag Manager (12%).

Google Analytics
27%
Facebook Pixel
15%
Google Tag Manager
12%
Google Ads
8%
Pinterest Pixel
2%
TikTok Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

107 products $8 avg 1 ads
Apparel & Accessories Arts & Entertainment Celebrations & Gifts fashion gifts
62 products $6 avg
Arts & Entertainment yarn craft
71 products $321 avg
Arts & Entertainment art craft
247 products $30 avg
Arts & Entertainment art craft
8 products $4 avg
Arts & Entertainment support material art supplies
62 products $666 avg
Arts & Entertainment art craft
12 products $4 avg
Arts & Entertainment diy craft
1,034 products $6 avg
Arts & Entertainment patchwork quilting
96 products $49 avg
Arts & Entertainment art handmade
97 products $9 avg
1,318 products $18 avg
Arts & Entertainment yarn craft

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FAQ

How many WooCommerce Craft stores are there?

We currently track 310 active WooCommerce stores in the Craft segment.

Are WooCommerce Craft stores growing?

Yes. In the last 30 days, 42 new stores were indexed in the Craft segment, showing a 14% monthly growth rate.

What is the average product price in WooCommerce Craft stores?

Among stores with pricing data, the average listed price is about $103, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.