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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

426 WooCommerce Custom cakes Stores: Stats & Market Data (2026)

426 active WooCommerce stores fall into the Custom cakes segment, with 196 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Celebrations & Gifts, Wedding. 67% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

67%
Social media
2%
Meta ads
64%
Contact info
Total Stores
426
Active WooCommerce stores
New (30d)
196
Newly added in the last 30 days
Avg. Products
164
Among 426 stores with catalog data
Avg. Price
$87
Among 396 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

121 60 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

196 new stores were added in the past 30 days — 46% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 37 · 9%
10-49 145 · 34%
50-199 148 · 35%
200-999 82 · 19%
1k-4.9k 14 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
68% coverage
Celebrations & Gifts
38% coverage
Wedding
1% coverage
Arts & Entertainment
1% coverage
Education & Courses
1% coverage
Baby & Kids
0% coverage
Adult 1 General Merchandise 1 Home & Garden 1 Toys & Games 1

Among stores with catalog data, the 50-199 product range is most common. The average is 164 products per store. That's smaller than the WooCommerce average of 1,389. The strongest country concentrations are India, United Kingdom, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 147 · 37%
$25-$49 107 · 27%
$50-$99 91 · 23%
$100-$199 34 · 9%
$200-$499 15 · 4%
$500+ 2 · 1%
Store currencies
USD 105 EUR 78 INR 37 GBP 26 CAD 23 AUD 14 MXN 13 PKR 9

Among stores with pricing data, the most common price range is Under $25. The average is higher at $87 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (57%), Facebook (55%), TikTok (9%).

Instagram
57%
Facebook
55%
TikTok
9%
YouTube
8%
Twitter / X
7%
LinkedIn
4%
Pinterest
3%

Social media adoption is strong at 67%, and 2% of stores run Meta ad campaigns. That's 20 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (31%), Google Tag Manager (17%), Facebook Pixel (12%).

Google Analytics
31%
Google Tag Manager
17%
Facebook Pixel
12%
Google Ads
12%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

138 products $63 avg 1 ads
Celebrations & Gifts cake shop birthday cakes
41 products $35 avg
Celebrations & Gifts Food & Beverages custom cakes cake delivery
337 products $103 avg
Celebrations & Gifts Wedding custom cakes celebration cakes
8 products $96 avg
Food & Beverages custom cakes cupcakes
19 products $24 avg
Food & Beverages Celebrations & Gifts custom cakes birthday cakes
422 products $33 avg
Celebrations & Gifts cake shop holiday treats
30 products $33 avg
Food & Beverages bakery goods custom cakes
71 products $113 avg
Food & Beverages Celebrations & Gifts Baby & Kids birthday cakes custom cakes
6 products $6 avg
Food & Beverages gourmet pastries custom cakes
1,187 products $35 avg
Celebrations & Gifts custom cakes personalized desserts

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FAQ

How many WooCommerce Custom cakes stores are there?

We currently track 426 active WooCommerce stores in the Custom cakes segment.

Are WooCommerce Custom cakes stores growing?

Yes. In the last 30 days, 196 new stores were indexed in the Custom cakes segment, showing a 46% monthly growth rate.

What is the average product price in WooCommerce Custom cakes stores?

Among stores with pricing data, the average listed price is about $87, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.